Oscar Show to Cost Sponsors Two Million Dollars
Hollywood advertisers pore over Nielsen ratings as Oscar night looms. Tim Hutton Loretta Young John Travolta and other stars rehearse at the Los Angeles Music Center ahead of the ABC broadcast amid a $2 million price tag and six sponsors paying about $1.23 million for three minutes of ads. The Nielsen share has fallen from 78 percent in 1970 to 58 percent last year with a low of 55 in 1980.
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Nancy Drew and Hardy Boys author Harriet Adams dies
Harriet Adams 89, longtime writer of Nancy Drew and Hardy Boys books under pseudonyms Carolyn Keene and Franklin W. Dixon, died of a heart attack in New Jersey. She authored or supervised nearly 200 children’s titles over 50 years and was active on a new ghost-story series at her death.
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Horoscope by Bernice Bede Osol for Tuesday March 30
Aries earns respect as truth and sincerity mark your speech Taurus guards extravagance while staying practical Gemini favors self assured, purposeful company Cancer stays methodical and duty minded Leo avoid frivolous influence from ambitious friends Virgo productive day if you skip pie in the sky aims Libra gains by drawing on past experience Scorpio guides others out of tight spots without money as problem solver Sagittarius judges motivations astutely Capricorn favorable conditions direct efforts Pisces takes charge of the family budget with fair distribution
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