Holiday Ford names former Shafterite Rick Ward service manager
Rick Ward, raised in Shafter and longtime auto industry veteran, becomes service manager at Holiday Ford in Shafter. He aims for one day service, boosts customer satisfaction, and plans specials to attract returning customers while leading a four-member expert team. Ward emphasizes teamwork with owners Jack Preston and Erv Regehr and notes strong Ford product quality. He and his wife Martha have two children and enjoy racing, boating, and water skiing.