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San Antonio Light in San Antonio, Texas

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Newspaper

San Antonio Light

Location

San Antonio, Texas, United States of America

Date

Feb 03, 1937

Page

6

Contest of Skill Puzzles Promises Big Cash Prizes

A marketing promo describes a weekly puzzle contest from Double-Mellow Old Gold cigarettes offering 100000 dollars in prizes across 1000 cash awards. It urges readers to solve six puzzles each week, mail solutions by Saturday midnight, and claim free entry with wrappers or facsimiles. The text emphasizes neatness not counting and repeats dates from 1937.

Puzzle clues reveal Rudolph Valentino via valent ine wordplay

The text presents a wordplay puzzle combining RIP, DOLL, FEFEF dog sounds and VAL ENTINE to form Rudolph Valentino. It hints at a 1947 copyright and a contest offering weekly puzzles. It urges readers to find two following lists and mentions Texas Guinan Edwin Booth as part of the name derivation.

Rudolph Texas Guinan Rudolph Valentino Edwin Booth

Double Money Back Guess Contest for Old Golds

A cigarette promotion offers a double money back guarantee on first packs of Double-Mellow Old Golds. Smoke the first 10 cigarettes and if not delighted, return the rest with wrappers to receive twice the price paid plus postage. Offer runs until end of contest with required participation steps.

Also Mentioned on This Page

San Antonio P. Lorillard Company, Inc P.O. Bor Varick Street Station New York, N William ‘Tell Alexander the Great James J. Corbett Themans P. Lerittard Co Valentine Valenting
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