Up and Down the Main Drag Ad Man Column
Community notes recount minor incidents and local chatter. A boy spills syrup in a car, Ed Williams shows steady improvement, and Roswell recalls heavy snows. Weather shifts noted, school attendance and temperatures compared, holiday ad contest entrants reminded with a planned December 26 award reveal.
Clinton Anderson to Speak at Roswell Woman’s Club
Clinton P. Anderson, New Mexico State treasurer and past Rotary International president, will address the Roswell Woman’s Club at eight tonight at The Woman’s Club building on International Relations. He and Mrs. Anderson arrived in Roswell shortly before three this afternoon, and club invites all local service clubs to attend.
MENTIONED IN THIS ARTICLE
Clinton P. Anderson
New Mexico
Rotary International
Roswell
No Decision Yet in A C Gross Case
Testimony in the $50,000 damage suit of Lawrence Braswell vs. A C Gross and the counter claim by Gross denying the plaintiff and seeking $100 damages was completed yesterday but no decision has been rendered. Braswell alleges injuries from being struck by Gross car on the ReeWell Vaughn highway last March. Judge McGhee left this afternoon for Lovington to attend to matters in court there. He will be there until Saturday when he expects to return to Roswell and then go to Carlsbad.
MENTIONED IN THIS ARTICLE
Lawrence Braswell
A. C Gross
Gross
Braswell
ReeWell-Vaughn Highway
McGhee
Lovington
Roswell
Carlsbad
Carl McNally to General Motors Meet
Carl McNally of the McNally Hall Motor Company Roswell and Grant Keyes of Guy Chevrolet Artesia left this afternoon for El Paso to join other General Motors dealers and then proceed to Detroit Michigan for a conference to be held early next week. They expect a ten day trip.
MENTIONED IN THIS ARTICLE
Carl McNally
General Motors
McNally
McNally Hall Motor Company
Roswell
Grant Keyes
Guy Chevrolet Co
Artesia
Ek] Paso
Detroit
Mich
More Are Fined for Drunkenness in Court
Three additional men were fined for drunken and disorderly conduct by Judge L. L. Johnson in police court. This week two more were fined for intoxicated driving and other related offenses, with multiple convictions for being drunk or disorderly across Monday to Wednesday.
MENTIONED IN THIS ARTICLE
L. L. Johnson
Cutting Says Public Works Quota Not Exceed
Advices from Senator Bronson Cutting deny reports that New Mexico public works quota was exceeded. He says the recovery program in the state including federal Indian projects was temporarily charged against the quota. He assures no New Mexico project is in danger of being turned down because of this.
MENTIONED IN THIS ARTICLE
Bronson Cutting
New Mexico
Cutting
Continental to Increase Advertising Campaign in 1934
Continental Oil Company plans a larger advertising and sales drive in 1934 than in 1925. J L Wait assistant division manager says the program will be the most aggressive ever, centered on newspaper ads. The campaign will start shortly after the new year as Conoco aims to maintain leadership in its territory.
MENTIONED IN THIS ARTICLE
Continental Oil Company
Continental
J. L. Wait
Conoco
Nickson Hotel
Wait
No Deh for Santa Claus Day in Roswell
At the Roswell Advertising Club meeting donations from local business men covered all expenses for Santa Claus's visit to Roswell last Saturday, with about 3,500 children receiving candy. Members discussed sidelights of their trades, voted to send Ed Williams flowers, and planned a future ad copy contest with a $5 cash prize. The 1953 to 1934 advertising thrust by Continental Oil Co. aims to boost sales despite adverse conditions, and a Nickson Hotel conference showcased 1934 plans to area dealers and salesmen.
MENTIONED IN THIS ARTICLE
Roswell
Ad Cl.b
Continental Oil Company
Nickson Hotel
Coneco
Immedite
J. W. Lanning
Nicken Hotel
W. KE
George
Cy Knoll
Roy Lansford
J. P. Andrus
Haverman
W. H. Ferguson
Capitan
Wanted to Buy 5 Room House Near Roswell
Advert seeks a five room house in Roswell or within a mile with owner terms two working men can meet. Address A. B. Care of Record Adv. 1212x Blue Ribbon Celery Anderson's Gardens Ostie.
MENTIONED IN THIS ARTICLE
Roswell
Anderson’s Gardens
Ostie
Banking House Grocery Ad Offers Low Prices and Juicy Meats
A newspaper advertisement from the Banking House Grocery promotes bargains all week with the claim of lowest uniform prices on earth and invites readers to try their juicy tender meats.
MENTIONED IN THIS ARTICLE
Banking House
Adv
Lanking House
Coe's Mountain Apples as Xmas Gift
Coe's Apple House promotes its mountain apples as a fine Christmas gift with a box ready for sending to home. Located at 1115 S Main, phone 336. Advertisement.
MENTIONED IN THIS ARTICLE
Coe’s
Apple House
West Ninth Grocery Ad Contact
An advertisement notes contact for Aaron O Neal at Hamilton Justiite Cleaners to arrange services or information. The brief item appears in a local commerce notice style with street friendly guidance.
MENTIONED IN THIS ARTICLE
West Ninth Grocery
Aaron O’neal
Hamilton Justiite Cleaners
Strawberries Ripple Late Season Growth At Local Store Window
PrP D Wilkins notes strawberries continue ripening at his place and displays a fine plant in Gross-Miller's Grocery window to prove the unusual late-season growth. He cites the exceptionally warm weather as the cause.
MENTIONED IN THIS ARTICLE
Prp
D. Wilkins
Gross-Miller’s Grocery Company
Renovators Sterilizers and Rug Cleaners Ad
Roswell Mattress Company advertises renovators sterilizers and rug cleaners with the phone number 614 for contact.
MENTIONED IN THIS ARTICLE
Roswell Mattress Company
Juan Montoya Charged Again With Voluntary Manslaughter
Lake J. Frazier, assistant district attorney, filed an information in district court charging Juan Montoya with voluntary manslaughter in the death of Monclovia Lara on South Main Street the evening of November 16 following a quarrel. Montoya had previously faced voluntary manslaughter charges dismissed after a preliminary hearing. Salvador Romero and Charles Chavez were bound over on perjury charges for giving false testimony at that hearing.
MENTIONED IN THIS ARTICLE
Lake J. Frazier
District Court
Juan Montoya
Monclovia Lara
Montoya
Lara
Roswell Bakery Ad Lists Cash and Carry Prices
A brief bakery notice advertises cash and carry pricing at Roswell Baking Coe located at 06 East Std St. Adv Distse, highlighting ready-to-purchase goods and discount terms for wholesale buyers.
Rabbits Dressed Three for Twenty-Five Cents
Advert reads three dressed rabbits for 25 cents at Brookshier's with emphasis on value and local sale.
MENTIONED IN THIS ARTICLE
Brookshier’s
Lanking House Grocery Ad Promises Low Uniform Prices
An advertisement for Lanking House Grocery proclaims "Lowest uniform prices on earth" signaling a bold pricing promise. The clipped line suggests a period-era grocery promotion, with emphasis on nationwide or baseline pricing claim.
Beauty Culture Courses Offer Expert Operator Training
Of F Beauty Culture complete courses in all branches of Beauty Culture enables students to become expert operators. We give practical training on live models under the guidance of licensed teachers. Mrs. Wright and Mrs. Porter aim to run their school with standard rate beauty shops in the city. Advertising student work at student prices does not compete with high class shops. Phone 182 for tuition costs or appointments.
MENTIONED IN THIS ARTICLE
Wright
Porter
Adv
Nestfe
Lost English bulldog answer Peggy returned to Mrs Walker
Lost English bulldog with a screw tail and crippled left hind leg answers to Peggy. Reward offered and instructions to contact Mrs. C N Walker at 521 North Main St. Local notice seeks the dog’s return.
MENTIONED IN THIS ARTICLE
Peggy
C. N. Walker
North Main St
Radio construction tips from Falconi ad in Roswell
Notice urges buyers to investigate the latest developments in radio construction and contact Falconi, Roswell's Radio Expert, for guidance before purchase.
MENTIONED IN THIS ARTICLE
Wphilco
Falconi
Roswell
Winners in the News Tip Contest at The Record
Mrs. Leo Peppers won Tuesdays prize in The Record news tip contest for a birth of the Daywood twins item. Daily theatre tickets prize details and remaining week showings at Yucca and Princess theatres are listed, including Night Flight and She Had To Say Yes, with actors John Barrymore Loretta Young James Dunn Hoot Gibson.
MENTIONED IN THIS ARTICLE
Leo Peppers
Daywood Twins
Yucca Princess Management
John Barrymore
Helen Hays
Robert Montgomery
Myrna Loy
Clark Gable
Lionel Larrymore
Loretta Young
Winnie Lightner
James Dunn
Claire Trevor
Jimmy
Christmas Tree Ad From Coes Apple House
Christmas trees of any size offered with delivery available anytime. Prices range from 25 cents to 1 dollar. Coe's Apple House located at 111 South Main with phone contact 3.6.
MENTIONED IN THIS ARTICLE
Coe’s
Apple House
South Main
Bailey's Cleaning Works Ad Focuses on Quality over Price
The advertisement from Bailey's Cleaning Works urges customers to choose an institution where quality is paramount rather than price. It notes fixed standards by the Code authority in Washington and provides phone number 890 and location 420 North Main.
MENTIONED IN THIS ARTICLE
Washington
Bailey
Useful Gift Shop Ad Promotes Childrens Wear and Art
A compact ad offers practical gifts for children including sweaters helmets zipper suits snow suits log cabins (likely) brushed wool suits and knit rompers. It promotes Art Gift Shop at 107 West 4th Street with a brief note about Blue Ribbon Celery and Andersons Gardens.
MENTIONED IN THIS ARTICLE
West 4Th St
Pre-Christmas Piano Tuning Calls From Three Cities
Dexter Hagerman and Artesia piano tuners advertise pre Christmas tuning services. They specify they will not raise a home town order if a call is received by Phone 1149 W. C. M. Richards in district 12.
MENTIONED IN THIS ARTICLE
Dexter
Hagerman
Artesia
W. C. M. Richards
Decree Issued for Leland Fellows and Attest Seal
A decree was issued and a secretary Elmer Riemer supplied the attestation for Leland Fellows. The document records the creation or recognition of a formal order with official approval and seal authentication.
MENTIONED IN THIS ARTICLE
Leland Fellows
W. M
Elmer Riemer
Secy
H. P
Elmer Kiemen
Roswell Baking Co Offers Complete Line of Bread Rolls
Roswell Baking Co advertises a full range of bread rolls at its shop located at 206 East 5th Street. The notice, labeled Adv. 1513c, emphasizes a complete bread line for pastry and general use.
MENTIONED IN THIS ARTICLE
Roswell Baking Co
East 5Th St
Robbers Loot Detroit Post Office Amid Break-In
In Detroit on December 13 thieves drilled through brick and mortar to steal registered mail and about 19,600 in postage stamps from the Alfred Street branch post office. Authorities believe intruders concealed themselves inside overnight while a rear vault breach allowed entry. John B. Stockpoole estimated registered mail value up to 58,000, but losses likely far less. The Alfred Street station sits near Woodward Avenue, north of downtown. Record Want-Adster Hesghe Record Want-Ads Get Results
MENTIONED IN THIS ARTICLE
Detroit
Alfred Street
Also Mentioned on This Page
Scarfo
ED Williams
the Ad Man
Cecil Sandefur
Santa Claus
Sandefurs
Here
Cecil
Ed. Williams
Tede
California
Clinton Anderson
Tonite
A. C. Gross
Continental Otl CO
Huff’s
Huff’s Jewelry Store
Mattress Makers
Roswell Baking Coe
Blue Ribbon Cetery
Anderson's Cardens
Ostfe
OLD Mission School
Galion Fruits
Gross-Miller Grocery Co
Sally
Princess
Hoot Gibson
Anderson's Gardens
Psuie
Rogaches
Roswell Lodge No
A. F
A. M
Master Mason
Columbia
Ginsberg Music CO
Everything Musical Phone
N. Main
Keyan
Purdy Electric Co
N. Main St
Jack Whiteman
Penn
Daniel Paint & Glass Co
Jack Holt
Fay Wray
Nonhk Beers
H. Berrow
Dad
Detrow P.O
John B. Stockpoole
Woodward Avenue
Columbia Chapter No
Royal Arch Masons
Eis
Gus Lemp
Night Owls
Victor
Purdy’s Furniture Store