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Newspaper
Plattsmouth Journal
Location
Plattsmouth, Nebraska, United States of America
Date
Mar 15, 1920
Page
6
McCall Patterns showcases New York and Paris styles for women and children with affordable fabrics and savings. The ad promotes McCall's Magazine, urging subscriptions at $1.00 a year before the April 15 price increase to $1.50, highlighting fifty years of American home fashion guidance.
A newspaper page promotes Home Sewing Week urging planning for a new coat or suit. It highlights materials like wool velours and French serge, praises McCall's Patterns, and promises substantial savings with home sewing using a pattern and effort. Prices are emphasized as attractive to readers.
For over half a century McCall Patterns has steered how American women design and sew their clothes. The brand's pattern lines empower home sewers to create garments with style and fit.
This notice advertises a broad sale for Spring and Summer wardrobe making, offering fabrics from silks to muslins and trims. It claims substantial savings for home sewers, stating garments can cost only about one-third of ready-made prices.
This attractive dress model features 40 inch dark ground voiles and can be made up beautifully in voile satin or foulard. Priced at $1.50 per yard, the dress can be constructed for less than $8.00.
The item promotes a blouse with a kimono sleeve and optional tuck-in vest in Georgette Crepe or Crepe de Chine. It highlights a waistline price under $8 and notes a large display of pongees satins organdies and voiles for affordable blouse construction.
A two piece draped skirt simple to sew and inexpensive. Satin at 3.50 per yard yields a complete outfit for about 9.48. The article claims making your own costs about one third of ready made prices.
During Home Sewing Week McCall offers discounts on ginghams chambrays poplins and voiles. An 8 year old coat in wool poplin requires yards of wool and lining with McCall No 9154 costing about 3.50 and 1.50 per yard respectively. A spring coat for under 12 dollars uses gingham and poplin with McCall No 9158 and 20 cents. A girls dress under 32.49 uses 5 yards white poplin and McCall No 9279 priced 25 cents.
Garment fabrics Percales Chambrays and Ginghams suit slip on overalls dress aprons and house dresses. Home sewing offers great savings. We stock ric rac and colored bias tapes to trim them prettily. McCALL'S MAGAZINE 15c per copy.
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