The Modern Merchant Sells by Psychology and Plan
A reflection on the evolving craft of commerce describing how today’s merchants must advertise, know customer desires, avoid imitations, and adjust to heightened competition. It notes the science and art of selling, the need to attract customers, and the shift from past practices to a proactive, informed approach.
Commendation for Federated Club Aid Efforts
The Federated Club earns praise for wisely dispensing canned goods to the poor and toys to children. The writer laments useless organizations and urges recognizing groups active in meaningful work rather than merely existing. The piece highlights value of purposeful civic groups beyond mere symbolism.
MENTIONED IN THIS ARTICLE
Women’s Federated Club
Federated Club
Privileges at Public Library Critiqued by Chronicle
A Chronicle editorial condemns misuse of library privilege by the young, urging parents to teach reading and study as the library’s purpose. It argues boisterous conduct should end and that the public institution should not tolerate such behavior.
Central College Honors Miss Elizabeth Graham by Dedicating Dormitory
Central College dedicates its dormitory to the memory of Miss Elizabeth Graham, former dean of women and longtime instructor. The tribute honors a woman who served faithfully for more than a quarter century and left a lasting impression on students and the community.
MENTIONED IN THIS ARTICLE
Central College
Elizabeth Graham
Miss Graham
Mrs John D Rockefeller III Attacks Charity Self Glory
Mrs John D Rockefeller III criticizes wealthy donors for seeking self glory in charity and notes New York excesses. She warns that even moderate givers face temptation to publicize generosity to gain prestige, while many prefer anonymity.
MENTIONED IN THIS ARTICLE
John D. Rockefeller III
New York
Education should be for the capable, not the rich
Harry L. Hopkins argued last week that education should serve those who can use it, not those with money. He noted that higher learning doors have long seemed closed to the poor, but many youth willing to sacrifice still seek schooling at minimal cost aligned with operation costs.
MENTIONED IN THIS ARTICLE
Harry L. Hopkins
Harry Emerson Fosdick
Christ
Thessalonians
Rev Charles E Coughlin Warns Against Dictatorship
The Rev Charles E Coughlin explains in the daily press that his National Union for Social Justice forms to oppose a dictatorship tied to endorsements of the current administration. He adds that the American people will accept economic reforms only if they occur slowly within democracy.
MENTIONED IN THIS ARTICLE
Charles E. Coughlin
National Union For Social Justice
The Businessman of Today Versus Yesterday
A compact analysis of shifts in retail. It notes the move from village shops to cities, driven by better roads and cars. City merchants face intensified competition as many stores offer similar goods. Success hinges on quality and competitive pricing to attract customers.
Thanksgiving Spirit Across America
A nostalgic reflection on Thanksgiving urges gratitude for health, shelter, food, and spiritual blessings while acknowledging economic disparities. It calls on readers to pause from work, appreciate daily gifts, and recognize life’s guidance and protection as the holiday’s core spirit.
MENTIONED IN THIS ARTICLE
America
Editorial Roundup on Taxes and Political Shifts
The Keokuk County editorial argues sales tax is a new tax, estimating over 15000 dollars to state revenue while property tax relief remains unequal. It notes 450 state employees and predicts more staff to manage the tax after election. The Indianola piece critiques Senator Reed and Borah, highlighting his shifting positions and limited impact on Democratic campaigns.
MENTIONED IN THIS ARTICLE
Keokuk County
State House
Gossip and Quips From Pella’s Local Notes
A light garland of small town humor and anecdotes from Pella’s social pages. The column jokes about churchgoers and wedding headlines, recalls old city figures, quips about farm bureau money, and witticisms from residents including names like Frank Vanden Berg and Thelma Van Hemert as bemused locals comment on daily life and small-town foibles.
Science Nibbles and Medical News Digest
A Chicago case revived after being pronounced dead died 16 hours later from a blood clot. Dr M X Sullivan of Washington notes arthritis patients lack sulfur in fingernails. injections of sulfur relieve symptoms. Marconi predicts image transmission between America and Italy by television within months.
MENTIONED IN THIS ARTICLE
Chicago
Marconi
America
Italy
M. X. Sullivan
Washington, D. C
The Christian Witnessing Power Lesson for Dec 2 1934
International Sunday School Lesson outlines a three part study The Power for Witnessing The Power in Witnessing and The Power After Witnessing anchored in I Thessalonians and Acts It emphasizes divine power for sharing faith and the role of believers in Jerusalem Judea Samaria and the uttermost parts of the earth with personal witness prayer and giving to evangelization.
MENTIONED IN THIS ARTICLE
Monier
I. Thess
Jerusalem
Judea
Samaria
Christ
Earth
R. A. Torrey
Paul
Thessalonians
Jesus
Proof of Will Notice in Marion County Iowa
Legal notice records there is on file in the District Court at Knoxville an instrument claiming to be the last will of John Van Ginkel deceased. Hearing set for December 24, 1934, at the court office, Knoxville Iowa, to hear all interested parties. Don L. Remy clerk and L. R. Clements deputy. The remainder of the text contains unrelated advertisement prose.
MENTIONED IN THIS ARTICLE
District Court of
Iown
Marion County
Iowa
John van Ginkel
Knoxville
Lows
Don L. Remy
L. R. Clements
Elizabeth A. Graham
Don J. Remy
L. R, Clements
Weekly Health Message Highlights Measles Spread and School Closures
Health officials report unusual measles prevalence across several localities with schools closed or under consideration for closure. Measles outbreaks occurred in 1924 1927 and 1930 with the current spread seen in eastern central areas. state totals for week ending November 22 1934 show measles 277 cases, diphtheria 4, scarlet fever 63, chickenpox 116, mumps 57, and other diseases reported to the U S Public Health Service.
MENTIONED IN THIS ARTICLE
State Department of Health
Towa
Woodbury
Dubuque
Blackhawk
Linn
United States Public Health Service
Horticultural News Notes at Iowa State Convention
R S Herrick reports on the 69th annual Iowa State Horticultural Society convention at Memorial Union Ames November 15 16 17 with papers on drought effects drought 1934 and crop topics. The Iowa Beekeepers Association holds its 23rd meeting and the Federated Garden Clubs of Iowa plan reports on parks and lake projects and holiday displays.
MENTIONED IN THIS ARTICLE
R. S. Herrick
Towa State Horticultural Society
Memorial Union Building
Towa State College
Ames
Iowa
Theodore W. Schultz
Mississippi Valley
W. H. Alderman
University of Minnesota
St. Paul
Iowa State College
Iowa Beekeepers’ Association
Federated Garden Clubs of Iowa
Henry Frankel
Des Morey
J. M. Hall
State Highway Commission
W. T. Stoutemeyer
Memorial Union
Agricultural Assembly
Governor Will Broadcast Xmas Seal Campaign in Iowa
Governor Clyde L. Herring will inaugurate statewide Christmas Seal sale on Thanksgiving Day with a 2 p.m. radio broadcast from WHO Des Moines detailing the anti tuberculosis drive funded by the seals. The program features large choirs and a national network lineup including Harold L. Ickes and NBC stars Lanny Ross and Jessica Gragonette.
MENTIONED IN THIS ARTICLE
Des Moines
Clyde L. Herring
WHO
Iowa
Harold L. Ickes
Washington
Red
Columbia Broadcasting System
WMT
Wateroo
Lanny Ross
Jessica Gragonette
Blue
National Broadcasting Company
KSO
KWCR
Cedar Rapids
1904 Pella Chronicle Briefs Personal News
Thirty years ago James Doedyns and Miss Artie Hospers wed at the Hospers home. Thanksgiving night saw the Dykstra Thomassen marriage at G. G. Thomassen’s house. Major H. Post dies at 64 in Parkersburg. Revival services led by Evangelist Nelson. Pella ladies attend a PEO colonial party in Knoxville. Births to C Bruinckool and J F Catlin. Two Synhorst daughters in Chicago pass away and illness. Louis De Bruyn returns from Des Moines barber schooling. Homes gain pianos after a De Bruyn sale.
MENTIONED IN THIS ARTICLE
Major H. Post
Pella
Parkersburg
the Baptist
Evangelist Nelson
Knoxville
C. Bruinckool
J. F. Catlin
Peter Synhorst
Chicago
Louis de Bruyn
Des Moines
Paul Bros
de Bruyn
Twenty Years Ago Election Backed High School Plan
A large majority supported the new high school building at the December 3, 1914 election. Local happenings include a collision at East First and Oskaloosa injuring Gerrit Sneliers, weddings for John Shorts and Nellie Lisk and the 20th anniversary of Mr. and Mrs. D. R. Rhynsburger.
MENTIONED IN THIS ARTICLE
William Kelderman
Herman Vander Linden
East First
Oskaloosa
Gerrit Sneliers
Mr. Kelderman
Testament Notice in Marion County District Court
To whom it may concern. Elizabeth A. Graham deceased, will be probated in Marion County Iowa. The clerk will hear interested parties December 17, 1934 at Knoxville Iowa. Knoxv ille November 1934. Don J Remy Clerk District Court L R Clements nominee indicate attorney.
Also Mentioned on This Page
Reed
Indianola
Roosevelt
National Committee
Hoover
Senate
Wilson
Senator Borah
Feanerica
Banatown
Ares Ea
Baptist Church
Barnes City News
Farm Bureau
Fraus
the Darkey
Frank Vanden Berg
Thelma van Hemert
Bill
Lon Wormhoudt
William Verwers
Chronicle
Sigourney Review
Kelly Greenwalt
Danhof
Jake van W
Art
Art Beckman
Dillinger’s
Science
Nibbles
Uncle Sam
James Doedyns
Artie Hospers
T. G. Hospers
Y. M
Henry van Vliet
G. G. Thomassen
South Pella
John F. Dykstra
Josephine Thomassen
John Shorts
Fremont
Nellie Liskbride
Odem
Texa
Barney B. Brom
George Harsin
The
Fair Association
Herman Soutens
Bertha Sutton
D. R. Rhynsburger
Federal Land Bank
M. D. Taylor
Sec
Treas
Clark Taylor
Act
Alsop’s
Northeast Corner
Cook & Son
Jay Bee
Gerrit L. Dykstra Otley