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This newspaper page contains 14 articles. Subscribers can read the full text of each article.
Newspaper
Norfolk Virginian
Location
Norfolk, Virginia, United States of America
Date
May 09, 1897
Page
4
Daily scenes at Norfolk's Dry Goods Centre reveal business like doings and widespread consumer confidence sworn by shoppers in record numbers. The store promises unparalled offerings and wonderful prices beyond common tales.
A store touts a liberal supply of everything at all times with no confinement to days or hours. It emphasizes years of study of customer wants and pride in serving Norfolk, presenting itself as a convenient, community focused retailer.
Norfolk department offers a wide array of men’s shirts, nightshirts, pajamas, socks, and undergarments priced to attract steady daily sales. The ad emphasizes small profits per item, extensive stock, and bargain selections in linen, percale, and balbriggan fabrics with a focus on fit and value.
A survey of spring lawn fabrics and patterns features Dimittes Swisses and organdies in new lawn textures and striped dimities. Discusses lawn effects, colors, and dress fabrics including plain and dotted options for women’s spring garments.
A garbled ad lists house keeper items and fabrics including unbleached and bleached sheeting, pillow cases, bolster covers, and Telster cases. It advertises special discounts on large quantities and mentions yard wide bleached cotton at lower prices. The fragmentary copy emphasizes brisk business despite so-called special prices and hints at tomorrow’s deals.
Last week's best acts as a stepping stone to higher possibilities for the department. The store highlights All Linen Crush and Turkish towels, finest damask linens, and unbleached damask linens, enticing daily visits from thousands seeking these goods.
An advertising snippet touts bright ribbons for Easter season past, urging customers to buy by the yard. It markets wide plaids and moire taffetas in many shades including reds and verdant tones, with various widths and fancy edgings for children's dresses.
A long sale pitch highlights shirt waists at 50c 75c and 1.00 with collars cuffs lawn waists detached collar options and new silk department items. Promotes vast fabric variety style updates and substantial value across women and girls apparel plus patterned silks veils and taffeta selections.
Store catalog notes quality over cheapness with lists of pencil tablets ink tablets linen paper envelopes and pen supplies. Also promoting silk dress fabrics, lace, velvets, hats, and mourning paper plus spring hosiery with plaid and striped patterns and special prices on children’s ribbed hosiery.
A catalog of remnants offers silks and dress goods including taffeta and China silks, black silks, black and white patterns, printed Poulard silks, with many pieces suitable for skirts or waist lengths and numerous trimming bits.
The article compares the summer girl of 1897 to 1896, noting outward changes. She will abandon the Gibson look for a pompadour influenced style, with a stately hair arrangement and defined arms in close fitting sleeves. The nose, hat styles, and hosiery will shift toward brighter hues, with a more confident, ornamented presence overall.
Obituary tribute praising Mrs. Preston, noted Southern American poet, for her spiritual depth and literary contributions. It highlights her devotion to faith, family, and art, compares her influence to notable predecessors, and lauds her resilient, pious character amid personal trials.
The piece echoes comfort and "the peace that passeth understanding" with fervent devotional poetry by Mrs Preston. It promises heart felt relief through spiritual reflection and noble religious verse.
A fragmentary poem-like reflection on art and labor cites aging colors, critics, and a future where work resumes under a master’s praise and blame. It envisions saints, cosmic imagery, and a creed: work for joy, not fame, each in his own way, as Kipling’s voice anchors the lines.
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