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Newspaper
Mount Sterling Advocate
Location
Mount Sterling, Kentucky, United States of America
Date
Jun 28, 1921
Page
6
The verse recounts Maude Muller selling hay to advertise before a rich old judge who winks at her. She misses the wink and loses the judge, lamenting that her ad was good but she lacked the pep. The piece ends by directing readers to see The Advocate for printing.
Gen Frank L Winn en route to New York paused here last Thursday evening to see relatives, then remaining in command at Governor's Island. A Winchester native raised in Mason County, he entered West Point in 1882 and served in the Sioux war, Santiago campaign, Cuba occupation, Philippine service, and Pershing’s expedition. He trained forces for WWI and led the 89th Division to France before serving in Germany with the Army of Occupation.
Seth Brown argues advertising should reflect the dealer’s own voice and method. He cites Irish store owner O’Brien as a model and urges regular, clan-driven copy written with clerks, teamwork, and genuine selling points. Ads must serve customers, show convictions, and prove sales gains through measured results.
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