How to Advertise Should Tell the Prices
The piece argues that price and ad effectiveness win mail order battles. It claims local merchants have goods and set prices but often fail in advertising. It asserts advertising is teachable with a few hours of study and contrasts generic ads with targeted price-driven messages.
MENTIONED IN THIS ARTICLE
Blank
Local merchants urged to flood ads with specific bargains
Wright A. Patterson argues hardware and dry goods merchants should use detailed price quotes and small in-store catalogs to match mail order prices. He cites benefits of demonstrating goods in person, avoiding freight, and beating distant competitors, urging frequent updates and fair ad rates.
MENTIONED IN THIS ARTICLE
Chicago
Mr. Merchant
Wright A. Patterson
Prices Here Are Purely Fictional
A note states that prices listed are fictional and not tied to any real goods or market values. No purchase or transaction is implied. The disclaimer appears to caution readers against treating the figures as authentic.
No Thorns in Her Path The Domestic Employer’s View
Josephine Dasham Bacon tells American Magazine she has had eight years of steady employment, four homes, and never faced disrespect from staff. She notes consistent staffing, few unsatisfactory workers, minimal theft, and readiness of workers to help, with raises rejected by a cautious employer.
MENTIONED IN THIS ARTICLE
Josephine Dasham Bacon
Lunatic Food Cure Prank Story At Yale Banquet
Yale professor William Lyon Phelps relates a tale of a hard drinker cured by eating whenever he felt a craving. The habit of asking for food supposedly stuck, leading the man to rush to the hotel office shouting that the man in 153 had shot himself and requesting ham and egg sandwich.
MENTIONED IN THIS ARTICLE
William Lyon Phelps
Yale
New Haven
Chamber of Commerce
Lippincott’s
Blood-Cleaning Tonic Recipe Promoted for April
An article extols a home remedy labeled Blood-Cleaning Time suitable for seniors. It lists Fluid Extract Dandelion, Compound Kargon, and Compound Syrup Sarsaparilla with a teaspoonful dose after meals and at bedtime. It claims one week of use clears skin sores, pimples, or boils and advises purchases from pharmacies.
Had Nerve but No Money in New Orleans
Comedian Raymond Hitchcock helped a stranger in New Orleans who claimed hard luck and asked for car fare. Hitchcock, after a successful day at the races, offered money but avoided revealing the man’s whereabouts, and the beggar said he lived in Vancouver.
MENTIONED IN THIS ARTICLE
Raymond Hitchcock
New Orleans
Hitchcock
Vancouver
Harper’s Weekly
Postum Cereal Becomes Coffee Alternative Claims Strong Benefits
A Rock House writer in North Devon shares a 30 year coffee habit ending after trying Postum Food Coffee. He reports relief from indigestion heartburn and sleeplessness after a week, noting improved digestion and restful sleep. He praises its flavor and aroma when properly made and warns servants must boil it thoroughly.
MENTIONED IN THIS ARTICLE
Philpotts
Devonshire
Rock House
Orchard Hill
Bideford
North Devon
Postum Co
Battle Creek
Mich
Weilville
Doan’s Kidney Pills Restored Doremus After 1897 Illness
A veteran from Indianapolis describes severe kidney trouble in 1897 with headaches dizziness sleeplessness dropsy and leg swelling. After using Doan’s Kidney Pills the swelling subsided and urine became normal. He has been well for nine years. 50 cents a box Foster Milburn Co Buffalo NY.
MENTIONED IN THIS ARTICLE
B. Frank Doremus
Roosevelt Avenue
Indianapolis
Ind
Doan
Dean
Foster-Milburn Co
Buffalo
N. Y
Popular Approval of Theft and Private Property
A writer in the London News argues private property lacks mass acceptance and notes popular songs praise robber heroes from Robin Hood to Turpin and Sheppard. He observes modern literature that appeals to common readers often treats robbers as noble figures, not villains, challenging wealth inequality.
MENTIONED IN THIS ARTICLE
London News
Turpin
Sheppard
Baby Healed by Cuticura Remedies
A Connecticut mother recalls her one and a half year old son developing sores over his face arms and body over a year and a half. He nearly wasted to a skeleton until Cuticura Soap and Ointment cured him in about two months. She used one soap cake and three ointment boxes and credits saving his life. April 22, 1905.
MENTIONED IN THIS ARTICLE
Egbert Sheldon
Woodville, Conn
Peking trading firm receives quirky calendar request
A London Daily Mail note describes a Chinese calendar sent to a trading firm in Peking. The letter praises the calendar as superb and gigantic and asks for pieces, expressing great interest in it.
MENTIONED IN THIS ARTICLE
Peking
Jooking
London Daily Mail
Eskridge man near death from henpeck blood poisoning report
A Wabaunsee Tribune item notes an Ohio man near death from blood poisoning blamed on henpecking. The piece mocks the notion as odd while observing many local men are henpecked frequently, though no poisoning occurs.
MENTIONED IN THIS ARTICLE
Henpeck
Ohio
Eskridge
Wabaunsee Tribune
Colorful floor dyes and assorted advertised remedies
An assortment of ads mentions PUTNAM FACELESS DYES for floor coloring, a 10 cent per package price, and claims about remedies like Garfield Tea for constipation and bile disorders. It also notes promotional quips about actors, cigars from Lewis' Factory in Peoria, and a Goethe quote on energy.
MENTIONED IN THIS ARTICLE
Putnam
Allen's Foot-Ease advertised cure for sore feet
Allen's Foot-Ease marketed as a cure for hot sweaty callous and swollen feet sold by all druggists at 25 cents. Do not accept substitutes. Trial address Allen S Olmsted Roy New York.
MENTIONED IN THIS ARTICLE
Allen
Allen S. Olmsted
Roy, N. Y
Queer Names of Jurymen Drawn for Franklin County Court
Among those drawn for jury service for the April term of court in Franklin county are Mr. Button, Mr. Hasty, Mr. Curl, Mr. Lord, Mr. Dyer, Mr. Cook and Mr. Pear.
MENTIONED IN THIS ARTICLE
Franklin County
Button
Hasty
Curl
Lord
Dyer
Cook
Pear
Kansas City Star
Hall's Catarrh Cure Ad Promising Reward
An old advertisement offers a one hundred dollar reward for any catarrh cured by Hall's Dataesh Man Vevena Vare. It cites testimonials, lists F J Cheney Co of Toledo as sponsors, and claims Hall's Catarrh Cure cures internally through the blood and mucous surfaces.
MENTIONED IN THIS ARTICLE
Hall
Dataesh
F. J. Cheney & CO
Toledo
F. J. Cheney
WaLpinea, Kinnan & Marvin
Wholesale Druggista
England's Ship Registry Grows Despite Trade Concerns
England added last year over three quarters of a million tons to its registers of steamers and sailing vessels, prompting experts to question whether the increase outpaces current trade conditions.
MENTIONED IN THIS ARTICLE
England
Also Mentioned on This Page
Washday Bargain
Josephine Daskam
Baby
Cutiura
Lewis’ Factory
Peoria
Nature
Goethe
Castor
Bears
New ‘York
Castoria
ST. Jacobs Oil
Carters
Ives
Elkhart
Indiana
Wees
Tyles of
Idaho
1St National Bank Birig
THE
Butterick Publishing Company
Limited
Butterick Building
New York