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Newspaper
Mitchell Capital
Location
Mitchell, South Dakota, United States of America
Date
Mar 11, 1904
Page
13
An aggressive promotional notice touts a winter spring opening sale with deep discounts across a wide range of linens towels paints brushes and garment basics. It promises about half the typical price and highlights items such as napkins towels toweling laces and underwear with very low price points.
Local store promotes voile fabrics in Blue Navy Cardial White and Black 36 inches wide Others list 50 60 or 75 cents Our price is offered as a value buy to attract shoppers
A hardware store advertisement lists black dress goods priced at 50 59 69 79 and 98 cents per yard, indicating selective fabric options and sale pricing across multiple yard lengths.
A shop presents plain and fancy lawns, dimities, ginghams and more. An exceptionally beautiful line is offered at 123c per yard to entice customers to view the goods.
A local ad touts quality ribbons with a preference for short high quality lengths over long inferior ones. It claims easy to spot good ribbon, highlights widths 1 to 86 inches, and promises the lowest prices on velvet ribbons in black and popular colors.
The ad touts a line of wrappers noted for low price and good make up and fit. It claims many wrappers misfit, but the featured wrapper is made by a recognized manufacturer for better sizing.
The manufacturer notes wrappers are made to fit every size from 32 to 46 with a designer at the head of the cutting table. At current high cotton prices it is cheaper to buy ready made wrappers than to purchase material. Wrappers offered at 1.00 1.25 and 1.50, plus black mercerized sateen petticoats at 98 cents.
A sale offers light colored shirting at 5c per yard and calicoes in black white and grey at 6c. Percales valued at 12 4c per yard reduced to 10c. Double fold percales 30 inches wide at 8c. Turkey red tablecloths 45c elsewhere to 29c per yard. White Pique 3 4 c yd for waists. Drapery fabrics 15c yd. Silkoline 15c value at sale price 14c. Lawns short lengths 1sc to 74c per yard. Short lengths in calicos shirtings ginghams and worsted goods at closing prices.
Table linens and napkins offered at economical prices to attract shoppers. Damask and linen options include 72 inch bleached and unbleached varieties with per yard costs listed, highlighting value and quality for Easter purchases.
A retailer offers white lawn shirt waists at 98 cents, 1.25 dollars, and 1.49 dollars. The note says waists will be scarce later in the season, urging customers to buy now and save.
Local shop promotes women's muslin underwear with high quality at lower prices than usual. Goods are from long-time manufacturer, arrival expected in about two weeks, encouraging customers to wait for the lines before buying.
Nations Circular ad offers corset laces at 10c and 25c items at 10c with 7c to 8c elastic per yard. Misses hose supporters 16c, tooth brushes up to 25c now 10c. Safety pins 5c per dozen, 24 yards trimming braid for 25c.
Local retailer advertises high quality hosiery and underwear at low prices for ladies, misses, and children. Stock includes 50 dozen Misses hosiery at 15c per pair, men’s hosiery, long sleeve vests from 26c, fine lisle vests from 15c to 59c, and union suits for 29 and 39c.
Ruffled curtains with lace insertions two yards long per pair priced at 100 dollars. Pretty lace curtains three and thirty three yards long none worth under two fifty to three dollars this sale while they last your choice one seventy nine pair. Other curtains start at two forty nine. Curtain Swisses available at five, ten, twelve, and five cents per yard.
Advertises bed spreads pillow cases and sheets with low prices 12c 115c 19c for pillow cases 59c full size sheets muslin hem stitched 75c bedspreads 98c to 1 55 and notes prices would have been cheaper when cotton was 7c a pound.
A store promotes ready made childrens dresses priced from 49c to 3.00 in cotton worsted and flannel. Mothers save by buying instead of making and can have a child try on several dresses in ten minutes before taking one home.
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