Dinah Shore Promoted At Chevy Sparks TV Sponsor Clash
Dinah Shore is elevated to vice president in charge of sales at Chevrolet after a decade as a top on screen performer. The plan shifts her to eight or nine specials tied to sales events, while Chevy hires others to broaden car buyer reach. The piece contrasts her move with industry examples and warns of lost prestige for both entertainer and sponsor.
MENTIONED IN THIS ARTICLE
Hollywood
All TV Star
Dinah Shor
Dinah Shore
Dinah
Chevy
USA
Chevrolet
Detroit
Betty Furness
Board of Education
Middletown City
Middletown
Ohio
Lemon-Monroe
Butler County
Director of Business Affairs
Labora
Lemon- Monroe High School
Seeaine
Ban of Education
Joseph E. Woodruff
Susan Fouts
Inah
Ater
Noel Coward
Ralph Bellamy
Chevy Brass
America
Claudette Colbert
Miss Colbert
Lawrence Welk
Dodge
Bob Hope
Buick
Milton ‘Berle
U.p
James Bauman
Workhouse
Lannox
Pennsylvania
Joanne Bauman
Common Pleas Court
Joseph T. Kizp
Charlotte F. Dermann
Henderson Estes
TV Listings and Sheriff's Sale Notice
Television schedule snippets show The Lennon Sisters, astronaut testing, mute girl aiding Sugarfood, Peggy Cass substituting on To Tell the Truth, Pete quitting a war habit, Agent Jim Hardie halting a bank robbery, Dante accused of theft, Andy Griffith romance, Dr. Chick Hennesey book plan, Janet Leigh charity bowling. Sheriff's sale Case No. 15392 Hayden S Tobias et al.
MENTIONED IN THIS ARTICLE
Lennon Sisters
Holly
Sugarfood
Peggy Cass
Polly Bergen
Pete
Jim Hardie
Dante
Andy Griffith
Cupid
Barney
Chick Hennesey
Janet Leigh
Hayden S. Tobias
Also Mentioned on This Page
Hal Humphrey
Dorothy Elizabeth Cox
A. A
Waco
Texas
Norman Cox
Joseph T. Kiep
Charlotte F. Hermann
Robert B. Deil
Gov'tsala Fire Protection Health Board
Lee School
Lerk
Radio-Tv
Stanley E. Clark
Butler
Barnitz Street
James F. Hixon
Wilmer & Wilmer Attorneys
William F. Mis
Waltraud Mills
Taga TV
Finkelman & Ross
Smiley
Milton, Fla
Frog Millhouse
Florida
Gene Autry
Smiley Burnette
Millhouse
Jecause
Peter Lawford
Palm Springs, Calif
Kennedy
Greenbrier
Ark
Arkan
Sas
Emma Snow
Alice Smith
Humboldt,Tenn
Faulkner County
Melampy
Kroger
Main ST
Stevens Ave
Vains
P&g
Oxydol
Spic & Span
Cascade Big
Camay Soap
Ovaltine Laboratories
Country Club
Heinz Baby Foods
Heinz Cereal
Colgate
Colgate Dental Cream
Gardol
Neve
Mar. A
Valuabl
Eny