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Newspaper
Middletown Journal
Location
Middletown, Ohio, United States of America
Date
Mar 04, 1961
Page
4
A jumble of show titles and times outlines a daily schedule including Dave Garroway Time slots such as Know Your World and Life of Atley. The list mentions several programs, games and news blocks across a full day, highlighting variety and station lineup.
New York AP reports a Federal Trade Commission hearing where an advertising executive offered three sandpaper pieces shaved with shaving cream to illustrate product testing. Witnesses and notaries observed demonstrations on detergent, cooking oil, and carpet claims, with statements signed to attest authenticity.
A New York studio executive notes the honesty trend in TV commercials, criticizing past stunts like burning cigars and insisting genuine steam and realism are now emphasized to appeal to viewers. He cites current production practices as evidence of this shift.
ABC will reduce five minutes from the About Faces afternoon show starting March 6 and add a brief news roundup. Red Skelton, with Ed Wynn, returns March 14 after surgery and convalescence. NBC may move Bonanza into Dinah Shore’s Sunday hour next season and Dinah could have a weekday show as well.
Hollywood reports a life size cowpoke figure named Mr Top Gun used in a Warners carnival sequence of Open and Close in One. Devised by editor Bob Wolfe the electronic quickdraw machine may be sold or rented to amusement parks carnivals and other public venues.
Taking a long view of the matter, H's Milt, the sterling printer, opines that one sure cure for spring fever is a good dose of summer vacation.
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