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Middletown Journal in Middletown, Ohio

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Newspaper

Middletown Journal

Location

Middletown, Ohio, United States of America

Date

Jun 21, 1961

Page

23

Brand Name Loyalty Told By A Trusty Ad Pitch

The piece extols buying brand name products as reliable and high quality. It emphasizes consistent standards and ongoing innovation by manufacturers. It frames the shopper’s trust as a two way bond and notes brands appear in the newspaper pages.

Also Mentioned on This Page

Kerry Drake Sgt. Drake Lef T’ Take II Juliet Jones Dame Annie Rooney Snuffy Smith Beetle Bailey POST Bailey Blondie Big Ben Bolt Mary Worth Lil’ Abner Steve Canyon Mockaroni Lynx Hogan REDS Madame Lynx Princess Snowflower Madame Lnket Ama Steve Roper Rex Morgan M. D STER Ilanwhile DIR. Morgan's Rex Melissa Archie Veronica Betty
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