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Newspaper
Middletown Journal
Location
Middletown, Ohio, United States of America
Date
Jul 13, 1953
Page
7
Advert says Lanolin Plus Liquid replenishes essential oils to smooth dry skin and reduce premature wrinkles. It claims nightly use with hot compresses and cold rinse, then applying the product to wake with radiant, younger looking skin. Available at cosmetic counters for one dollar plus tax.
Ad promotes Lanolin Plus Liquid as a skin care lotion that replenishes natural oils, reduces dryness and wrinkles, and softens rough areas. It claims immediate feel of softness, treats rough heels, and promises lasting youthful appearance at a low price.
A vintage style advertisement touts Lanolin Plus Hand Lotion as a quick absorbing moisturizer with lanolin to replenish skin oils. It claims a patent backed formula, a dispenser, and a price of one dollar plus tax at cosmetic counters.
A suntan lotion combines sun filter with Lanolin Plus to reduce peeling and dryness. The ad claims lotion lubricates skin under sun, promising a soft smooth tan and economical one dollar bottle for a full summer tan.
An ad touts Lanolin Plus Body Lotion as a long lasting, richly scented cream that deeply nourishes skin. It claims protection from sun wind and dry air, promotes replenishing natural oils, and offers economical daily use with a 12 ounce bottle priced at $1.50 plus tax at cosmetic counters.
A vintage style notice touts Lanolin Plus For The Hair as a remedy for dull dry and unmanageable hair. It describes benefits from lanolin’s natural lubricants and outlines simple usage steps before or after shampoo. The advertisement claims a glossy sheen and smoother waves, with a price of one dollar at cosmetic counters.
A newspaper ad touts Lanolin Plus Hard Water Shampoo as gentle on scalp and hair, offering abundant lanolin to imitate natural oils. It claims strong lather in hard water, fast dirt removal, and smoother, shinier results with one wash. Available at cosmetic counters for one dollar.
The ad touts Lanolin Plus Liquid Cleanser as a gentle creamy liquid that cleanses without drying. It emphasizes lanolin’s lubricating action and skin similarity to natural oils, claiming quick, healthy skin response and everyday use at one dollar plus tax.
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