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Newspaper
Lawrence Journal World
Location
Lawrence, Kansas, United States of America
Date
Jan 31, 1940
Page
3
The new De Luxe model appears in two door and four door bodies on an 118 inch wheelbase. It features a 128 horsepower Hudson engine and is presented alongside other luxurious models at a display offering high end car comfort at a lower price.
Buick launches a midwinter sales campaign after a series of meetings held in New York Chicago Los Angeles and Portland Ore led by W F with regional zone managers and district representatives across the country concluding the campaign planning phase.
Chrysler announces the Highlander based on the New Yorker and Windsor lines with plaid upholstery and moleskin trim. The convertible and six passenger coupes emphasize individuality as part of David A. Wallace’s push at the Chrysler division.
Dearborn Mich Jan 31 The Ford Rotunda ranked as a leading U S tourist site in 1939 drawing nearly 750000 visitors including many from abroad since 1936 it serves as the gateway to the Rouge plant Exhibit displays include photo murals dioramas and motion pictures Outside visitors can ride in Ford Mercury and Lincoln Zephyr cars along roads modeled after famous world highways a recent tabulation shows 708
Mrs Anna Stafford Welles will file suit in Reno Nevada tomorrow to divorce Orson Welles noted radio dramatist and actor. Her attorney Albert Hilliard said today.
Hufstader sales manager notes Buick will launch a nationwide campaign to stimulate winter activity and keep sales above normal for this period. Outlook for the next two months is brighter than last year with momentum from a record fourth quarter. Demand for new cars is strong and winter deliveries aim to match spring and summer volumes. More than 330 million Buick newspaper ads will flood the country in the first year.
The report cites two months of the new year with 10 insertions in 225 daily financial and foreign language papers across 80 key cities, totaling 29 million in circulation. It notes a spending campaign in dealer point newspapers adding more than 11 million in circulation.
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