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Newspaper
Lawrence Journal World
Location
Lawrence, Kansas, United States of America
Date
Dec 03, 1952
Page
6
The column advises against dyeing eyebrows immediately after plucking due to open pores allowing dye to penetrate and harm tissue. It suggests waiting about a week. It also says chap lips may be caused by lipstick and recommends trying a different product. Powder should be applied after cleansing, with careful order for protection and artistry.
Remarkable claim traces lanolin from sheep wool to hand healing and softness. Lanolin Plus Hand Lotion advertised as a non greasy, protective remedy with a pleasant scent and ivory pump, priced at $1 for four ounces plus tax.
An advertisement claims Lanolin Plus Liquid cleanses without drying skin, restoring lubricants and reducing premature wrinkles. It asserts ordinary cleansers strip skin oils, while the product, patented by the U.S. Government, supplies lanolin esters and cholesterol to renew moisture overnight and serve as a daytime base. It markets at cosmetic counters for about $1 plus tax.
Chemists cite diminishing skin oils with age and offer Lanolin Plus Liquid as a versatile cleanser and night cream. The product claims deep cleansing, lubricating action, and makeup base use, with simple four step methods and benefits for dry and rough skin. It sells for $1 plus tax at drug and department store cosmetic counters.
Advertises LANOLIN PLUS HARD WATER SHAMPOO as a gentle, effective cleanser for hard water. Claims rich lanolin suds remove dirt, leave hair soft and shiny with highlighted luster. Promotes one or two applications per wash and price of $1 at cosmetic counters.
Lanolin Plus Cleansing Cream supplies oils to combat dry dull skin. The product, made from wool wax, mirrors natural skin oils and helps restore lubrication as age reduces moisture. Available widely through cosmetic couriers with tax included.
A vintage beauty ad urges women to treat hair with Lanolin Plus for the Hair to revive dull, damaged strands, prevent split ends, and add shine. It outlines scalp massage at night, brushing a few drops after shampoo, and claims the lotion leaves no hat band smudge while costing $1 plus tax.
A cosmetic counter ad promotes Lanolin Plus Hand Lotion with a free pump dispenser. It claims regular use keeps hands lovely to watch and touch with several daily applications and lists the price as 31.08 plus tax in cosmetic counters.
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