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Newspaper
Indianapolis Sun
Location
Indianapolis, Indiana, United States of America
Date
May 29, 1909
Page
9
An advertisement-style message urges readers to request a $1.00 box of a fat reducer claimed to safely help reach normal weight without starvation diets or hard exercise. It insists results will be proven at the sender’s expense and promises a guaranteed outcome.
A promotional piece claims Kellogg's Safe Fat Reducer can reduce flesh, offering a free $1 package and promising safer digestion and health improvement. It cites testimonials from Mrs. Etta Hamerick of Detroit and J H Bachle Jr of Canton Ohio praising weight loss and renewed vitality after seven weeks of treatment.
A historical health guidance lists ideal weights by height for a well-formed man and notes a woman's weight runs lighter by several pounds. It also states a lady's waist should measure two-fifths of her height, reflecting period fitness norms and body standards.
A letter from Prof F J Kelloge extols Safe Fat Reducer noting a 189 pound loss from 474 to 285 pounds in ten weeks. He credits gradual natural weight loss without hindering daily duties and reports strong, regular heart function after the program.
Mrs S B Carter of Tracy Kentucky credits Kellogg’s for a dramatic weight loss tale. She reports shedding 62 pounds and feeling better than in fifteen years. She began weighing 210 pounds and notes her current weight around 148 pounds as proof of the treatment’s impact.
A reader testimonial describes Kelloge's Safe Fat Reducer as the right remedy on first trial and invites others to write for weight loss experiences. The letter promises to answer all letters and references beguiling claims about reducing wrinkles and fat.
Mr. R. J. Richardson of Bolckow Missouri reports that PF treatment helped him lose thirty pounds in thirty days after two months of care. He states the program never fails to help fat persons and endorses the treatment for others seeking weight loss.
Clara Elizabeth Doolittle, a nurse with fifteen years in major New York and homeopathic hospitals, endorses Kellogg Safe Fat Reducer. She cites dramatic weight loss from 246 pounds to 1148 pounds, chest and waist changes, and lauds Kellogg’s work against fat burden. Box 63 Tekonsha Mich.
Miss Artis Adams of Shelby Ohio describes weight loss from 2705 pounds to 1531 pounds and then to 1634 pounds after using Kellogg's Safe Fat Reducer. She calls the cure wonderful and expresses gratitude, offering her testimonial.
Dr E P Bean of Monet Missouri writes that Kellogg Safe Fat Reducer reduced her weight from an unspecified amount to 150 pounds after six weeks, improving her health. She has recommended the treatment to several patients and reports similar good results.
A promotional offer invites readers to obtain a one package sample of Kellogg's Safe Fat Reducer by sending ten cents in silver or stamps plus a filled name and address. Only one package per person, mailed in a plain wrapper, with testimonials promised from many users. The mailing address is F. J. Kellogg, 1737 Kellogg Building, Battle Creek, Michigan.
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