This is just the beginning! Our collection holds over 300 years of history, including rare newspapers, obituaries, marriage records, birth records, and so much more—most of which you won’t find anywhere else!
Sierra Nevada founder’s rise from kitchen plan to craft beer pioneer
The story traces Greg Grossman and partner s path from drafting a small niche brewery plan at home to launching Sierra Nevada. It covers early education, funding struggles, scrappy sourcing of parts, and the shift toward Cascades hops and Pale Ale. The piece notes early sales, acclaim, and rapid growth toward the 1 million barrel mark, along with debates on pasteurization and craft values.
MENTIONED IN THIS ARTICLE
U.S
Grossman
Butte College
Katie
Sierra Nevada
Grossman Se
Cascade
Califor
Nia
San Francisco Examiner
Chico
Bay Area
Grossman and Co
Mills River