Pre-Teens as Consumers Highlight Evolving Buying Habits
The article outlines how pre teens ages 10 to 12 gain purchasing power through allowances chores and gifts. It notes peer pressure advertising and status influence, rising saving behavior and budgeting skills, and the shift to buying services and personal items. It mentions cross cultural families in Canada and offers a Manitoba Agriculture booklet Guiding Children in Money Matters.
MENTIONED IN THIS ARTICLE
Canada
Cathey Day
Manitoba Agriculture
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