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Newspaper
Fort Wayne Weekly Sentinel
Location
Fort Wayne, Indiana, United States of America
Date
Feb 26, 1908
Page
12
Napoleon Sulzberger, a self made NYC store owner, schemes to buy a subway corner for his Big Store. His hubris collides with a move by rival Bergmann and a subway collapse wrecks Sulzberger's building, leaving him facing massive losses and a grim business reckoning.
Napoleon Sulzberger and his wife battle ad campaigns for a new Big Store on Second Avenue. They stop the ads to save profits as the city watches a collapsed subway and a dramatic stockpile push. Sulzberger plans a sales blitz while press networks halt competing papers.
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