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Newspaper
Evening Huronite
Location
Huron, South Dakota, United States of America
Date
Nov 26, 1936
Page
17
Dodge division executive notes women are key buyers at auto shows influencing model choice. He cites color freedom, interior safety features, and child-friendly design as major factors appealing to female motorists and family buyers.
A fragment describes a balanced car with a steel frame mitel panels floor roof and doors. It notes no wood larger than a match except for a luggage rack and mentions a teamline alopec back from the high Point over the front seat as part of the continued page four material.
Pontiac concentrates on its 1937 DeLuxe Six and Eight models with emphasis on improved pump with needle bushings and balance. The note highlights mechanical refinements and design updates for smoother operation and enhanced reliability.
The revision raises interior head room by three and a fourth inches and increases front seat space by two inches, shifting the wheel left for a middle seat. The new double drop cantilever frame uses an XX type for rigidity. A linked parallelogram open-type independent front suspension aids steering. Engine tweaks include a larger fan inverted fuel pump and water cooling improvements, with manifold design claims of better fuel economy.
The 1937 Terraplane lineup offers deluxe and super models built on Hudson features. Cars are longer lower wider roomier with stronger frames and 1 piece all steel bodies. Deluxe engines rise to ninety six horsepower with refined braking and optional hill holding device, hydraulic brakes and mechanical system in place.
The article notes an Arcuate seat pivoting at the left end rotates for access, with the deck tilting forward for rear entry. A full range of bodies exists for deluxe and super models, and the new rear convertible brougham on the super chassis transforms into a phaeton with the top down.
Plymouth engineers describe a hushed side in 1937 models. The larger bodies sit on short cuttigger brackets with soft live rubber cushions supporting only the body's weight, avoiding compression from body bolts. Continued on Page Six-A.
Cleveland November report shows doctors conducting a three hour autopsy on Cris P. Van Sweringen after a possible minor railroad accident may have caused his heart attack death. Insurance officials note double indemnity policies exist but decline to reveal totals while autopsy results await.
Relations counsel announced the derth and said an engine switching diner collided with the train at Scranton Pennsylvania. Doherty quoted Herbert C. Fitzpatrick vice president of the Chesapeake and Ohio and the Nickle Plate railroads and W H Wenneman Van Sweringen's secretary noting the incident probably contributed to a heart attack hours later as the train approached Hoboken.
Secretary Roper stated at a press conference that he will not resign from the cabinet. He dismissed rumors of retirement as not embarrassing to him and stood by his post.
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