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Newspaper
Denver Tribune
Location
Denver, Indiana, United States of America
Date
Jan 26, 1911
Page
2
In a detailed response the Postum Company rebuts a rival Weekly’s criticisms of Grape-Nuts and Postum. It defends product claims, cites customer letters, and disputes alleged paid testimonials, noting court testimony and extensive advertising experience.
In Battle Creek Michigan on December 30 1910 a group of company officials certify that no printed testimonial letters were false and that the Postum Cereal Co Ltd has received over fifty thousand genuine letters. Signatories include M K Howe treasurer L J Lamson inspector of adverts F C Grandin advertising manager and C W Post chairman with service years noted.
The document recalls an ongoing legal battle over libel claims linked to a weekly publication. It asserts the plaintiff’s confidence in American tribunals and states damages sought reach 500000 dollars. The message defends Postum G Grape-Nuts and Post Toasies as pure products with honest service and integrity.
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