Short Talks On Advertising By Charles Austin
Short Talks On Advertising By Charles Austin argues newspaper advertising yields far greater reach and value than circulars. A shoe dealer’s nine month plan cost about 600 reaching 5 000 people. a single issue paper ad could reach over 1 000 000, ten times broader impact. Circulars miss most readers. choose newspaper space for wider, cheaper publicity.
MENTIONED IN THIS ARTICLE
Sixth Avenue
New York
Cureriig
Patue
Philadelphia Record
Kidney Liver Pills Proclaimed Effective By User Testimony
A testimonial claims Dr A W Chase s Kidney-Liver pills relieve back pains from kidney or liver trouble. Daniel Simms of Coyington Indiana reports relief after using the pills from Cook s drug store, priced 24 cents a box, with the A W Chase signature on each package.
MENTIONED IN THIS ARTICLE
A. W. Chase
Daniel Simms
4Th Street
Coyington
Ind
A.W. Chase
Cook's
A. W. Chase Medicine Co
Buffalo
N.Y
M. D
Fountain County Farmers Institute to Meet in Veedersburg
The Fountain County Farmers Institute will gather at the Veedersburg Opera House on December 11 and 12. The program covers farm drainage hog care gardens and board talks on schooling agriculture crops and farm economics with speakers including J W Billingsley A P Barnside John LaBaw and Mrs Stevens among others. A Bucklin’s Arnica Salve testimonial notes its use for eczema and skin ailments.
MENTIONED IN THIS ARTICLE
Fountain County Farmers’ Institute
Opera House
Veedersburg
H. N. Lester
Syracuse
Kan
Bucklin
Lee Allen's
Pineapples as Battering-Rams and Auction News
A mixed page note covers H A Crowell with a Christmas charm piece about Guiseppe and Rosa, plus an alert about mercury in tonics, Hall's Catarrh Cure from F J Cheney, and an auction notice for Colonial Hotel furniture in Covington on November 30 1901 with terms and payment details.
MENTIONED IN THIS ARTICLE
Hall
F. J. Cheney & Co
Toledo
Ohio
Colonial
Covington
Lad
Prominent Chicago Leader James H. Farrell Seeks Enduring Support
James H. Farrell of Chicago a long time Democratic figure and Illinois House member since 1887 is praised as a top political organizer. The piece notes his role with the Cook County Marching Club, campaign activism, and business in Chicago real estate while also containing health ad copy for Cadwell's Syrup Pepsin and One Minute Cough Cure with customer testimonials.
MENTIONED IN THIS ARTICLE
James H. Farrell
Chicago
Cook County
Illinois
Warrell
Farrell
Foley's Kidney Cure and Winter Travel by Iowa Central Route
Foley's Kidney Cure is advertised for kidney and bladder relief. Winter tourists may take round trip fares to California and Pacific coast points via the Iowa Central Route. A four day California trip from multiple Iowa towns on the Iowa Central and Southern routes features Pullman Tourist Car service for seasonal comfort. For details, contact Iowa Central agents or Geo. S. Batty Marshalltown IA.
MENTIONED IN THIS ARTICLE
California
Pacific Coast
St. Paul
Mason City
Marshalltown
Oskaloosa
Uedrick
Peoria
Iowa Central
Geo. S. Batty
G. P&t
A. Marshalltown
Plato Spring Natural Mineral Water Promoted at French Lick
New management at Plato Spring near French Lick touts the water as superior among natural medicines. Rates are moderate and Monon agents offer details and terms.
MENTIONED IN THIS ARTICLE
Plato
French Lick
France
Germany
Settlers Tickets On Big Four Route To Southern Points
One way first class Settlers Tickets will be on sale on the first and third Tuesdays each month via the Big Four Route to Alabama Florida Georgia Kentucky Louisiana Mississippi North Carolina South Carolina and Tennessee. For information on rates limits stopovers and other terms contact Big Four Routes agents or the undersigned Warren J. Lynch W. P. Deppe Gen Pass and Tkt Agt Cincinnati Ohio.
MENTIONED IN THIS ARTICLE
Big Four
Gale
Alabama
Florida
Georgia
Kentucky
Louisiana
Mississippi
North Carolina
South Carolina
Tennessee
Warren J. Lynch
W. P. Deppe
Gen
Pass, & Tkt.Agt
Asst
G. P
Tagt
Cincinnati
Texan special and local trains listed with Northwestern details
The snippet shows railroad timetable notes for a North Texas route with mentions of the Texas special and local passenger trains Nos. 0, 4.5, and 7. Richardson appears as General Passenger Agent for Chicago.
MENTIONED IN THIS ARTICLE
Danville
Chicago
Texas
All north bound trains from Indianapolis exclude Lund
A fragment lists personnel handling railway traffic and management including Frank J. Read as General Passenger official Avent, Charles H. Rockwell Traffic Manager W. H. McSeel President and General Mer thine CTH. L. C. Helton T. P. A. Lafaye and notes Lund excluded from north bound trains from Indianapolis.
MENTIONED IN THIS ARTICLE
Indianapolis
Lund
Frank J. Read
Puss
Avent
Chas H. Rockwell
Mgr
W. H. McSeel
Merthine
Also Mentioned on This Page
Are. You
F. A. Werriar
Balthmere
Treadway
Ponamare
LA Salle Ave
Chigago
Ill
Judy Ville
Judyville
ST . A
Charles Austin
Deller
York
Farmer's Institute
L. C. Warren
J. W. Billingsey
A. P. Barnside
Farmer's Gardens
Stevens
John LaBaw
J W. Billingsley
Chas
Short City
C.M. Berry
Rev. Newgent
C. R. McKinney
Wad
W. Billingsies
Cooper
Billingsley
Jesse Ciore
D. H. Heffner
Ben Brown
J M. Bonebrake
J. W. Billingsley
Clint Smith
Shed Meeker
U. B Church
Albert Burnside
Sodhephehatderte
Samuel Wells
H. A Crowell
Guiseppe
Rosa
Charlotte Harding
Loet’s
Tain Mercury
Hall’s Family
Publlic Sale
D. A. McGeorge
Eat Carter
Jas. H. Farrell
The
Hlinois House
Tion
Springfield, Il
Pepsin Syrup Co
Monticello, Il
Dr.Cadwell
Lroy Allen
Desert
Co. B. George
Winchester
J. P. Buckner
Foley
Ely
Ian
Drogen
Rey York
Aftica
Eaat Sound
West Pound
St. Louis
West
Peru
St. Louie
Attica
Sam
Thos. Gallagher. Agt
Anole
St. L
Going East
Eastern
Ilinois
Lees
Fred He
VE Richardson
Paes
Tkr
Chicaro
Tad Pia Apo Elvils ‘ Fount Asumay Cj
Lafayette
Louisville
French Lick Springs
Carlsbad of America
Novo
Sun
Aily
IV. O
Los
CTH
L. C. Helton
T. P. A. Lafaye
Chichester
Dru
ARI Ohnatar Chemical CO
Madisom Square
Phila
Rocky Mountain
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