National Dairy Board approves butter campaign theme in Orlando
The National Dairy Board endorsed the What Butter Brings to Everything is Gold campaign, with Tatham-Laird & Kudner chosen to handle the national effort for 1986. The plan includes TV and print ads, a February rollout, and a $12 million total national spend split between board and UDIA/COW Dairymen groups.
MENTIONED IN THIS ARTICLE
National Dairy Board
Orlando
Fla
Tatham-Laird & Kudner
Chicago
Joint Dairy Board-United Dairy Industry Association
UDIA
Network
Time
Newsweek
Working Mother
Cosmopolitan
United Dairy Industry Association
COW Dairymen, Inc
Block May Quit As Secretary Of Agriculture
Report says Agriculture Secretary John R. Block may leave his 86 200 annual post for private work with a trade group. Economist Schnittker tells Washington Journalism Center Block is effectively gone and will depart early next year, though Block and aides deny the rumor. Ochs notes no departure plan as Block focuses on the 1985 farm bill and its implementation. A USDA monthly calendar shows engagements through January and into February and spring.
MENTIONED IN THIS ARTICLE
John R. Block
Washington
Block
USDA
Milk output hits November record high in 1985
Milk production rose to 11.6 billion pounds in November, a record for the month and 10 percent above a year earlier, per the Agriculture Department. Output per cow averaged 1,035 pounds, with cow inventory at 11.2 million head, up 3 percent from 1984. The Crop Reporting Board projects 1985 production near 143.2 billion pounds, and 1986 could reach about 150.4 billion pounds.
MENTIONED IN THIS ARTICLE
Agriculture Department
Department
Wisconsin cheese ads shown in theater test
Two Wisconsin cheese commercials were shown in a theater test at four locations nationwide. Both the generic and Italian cheese spots rated high, with audience appeal increasing as the primary goal. WMMB staff monitor cheese sales in test sites and will announce results later.
MENTIONED IN THIS ARTICLE
Wisconsin
WMMB
Wisconsin Milk Marketing Board to hold nine regional meetings
WMMB announced winter regional meetings to replace poorly attended district meetings. Marked by 10:30 a.m. to 2 p.m. sessions with a free noon lunch, the events run Feb 19 Green Bay. Feb 20 Fond du Lac. Feb 21 Lake Mills. Mar 4 Sparta. Mar 5 Dodgeville. Mar 19 Hayward. Mar 20 Turtle Lake. and Mar 21 Eau Claire as listed in the Dairy Update.
MENTIONED IN THIS ARTICLE
Wisconsin Milk Marketing Board
WMMB
Dairy Update
Wisconsin
Also Mentioned on This Page
Orlando, Fla
The
National Daily Board
America
Calcium
Dairy Promotion Federation Association
Beef Industry Council
National Dairy Council
Interface Laboratory of Dairy Research, Inc
DRINC
John A. Schnittker
Schnittker Associates
Washington Journalism Center
Schnittker
Johnson
National Pork Producers
John Ochs
Mr. Schnittker
Block Soon
Ochs
Washington Times
Congress
Washington, D.C
Kuehn Imp
Neillsville
Bark River
Western Ave
Eau Claire
Bernie Lindner
Office
Dick McGee
JD 630
NEW’ Knight
Meyers
Graetz
Agricultural & Industrial Equipment
Slinger
Tesch Bros. Impl
Seymour
Sperry New Holland
New Holland
Menomonie Hwy
East
Ellsworth Hwy
West
Wold's Inc
Vold’ Inc
Osseo
Vold's Inc
Kiefer
Kiefer Built Inc
Kiefer Built
Kiefer Built. Inc
P.O
Kanawha
Iowa
Gullickson
Elk Mound
Olson
Pigeon Falls
Bill-Bar-Farms
Nashotah
Viroqua
Madison
Rock Garden
Bond St
Hwy
West Green Bay
Knights of Columbus
Fond du Lac Ave
Fond du Lac
Pine Knoll
Hwy. 89
Lake Mills
John Rosenow
Cochrane
Dairy Product Federation Association
DPFA
Hell
Sparta
Karyn Aegg
Air Rosenow
Wausau
Thym
Dodgeville
Turtle Inn
Hwy. 8
Turtle Lake
Holiday Inn
Clairemont Ave
Rosenow
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