Small business should take cue from military
New York University professor Robert Hershey argues small firms can legally gather competitive intelligence to improve marketing and planning. Methods include reading trade publications, buying rival products, training staff to report on rivals, talking with customers, and using market research firms at a modest cost. He warns against illegal espionage and notes big firms often have weaknesses.
MENTIONED IN THIS ARTICLE
New York
UPI
United States
Robert Hershey
New York University
Bulova Watch Co
American Management Association
Management Review
Hershey
Washington
CBS showcases fall schedule to regain top ratings
CBS executives, led by Robert Wussler, presented six hourlong and four half hour pilots to major ad agencies as ABC and NBC push top numbers. CBS promises grown up and kid friendly fare like 60 Minutes and The Waltons, with new shows including Dan'l Boone and The Tony Randall Show plus The Ed Asner Show and The Betty White Show.
MENTIONED IN THIS ARTICLE
Joan Hanauer
UPI
New York
CBS Television Network
Robert Wussler
CBS
ABC
Syndicast
He Pitzpatricks
Flint
Mich
The
Waltons
Wonder Woman
NBC
Tony Randall
Logan
Bob Newhart
Betty White
Sue Ann Nevins
Mary Tyler Moore
Board defers 19000 fire system for Stuhr Museum
GRAND ISLAND Neb The Hall County Board delayed action on a $19000 plus fire protection system for the Stuhr Museum asking the Highway Committee to study the proposal a week. Museum executive director Jack Learned warned the facility holds millions in artifacts and cannot rely on volunteer firemen at times.
MENTIONED IN THIS ARTICLE
Grand Island, Neb
UPL
Hall County Board
Stuhr Museum
Jack Learned
Learned
Highway Committee
Leamed
Solar heated and cooled post office tested in Ridley Park
Ridley Park submits to a postal service solar energy test with a $1 million post office using 2,500 square feet of solar glass panels. The system heats and cools by daily sun, with a conventional backup for cloudy spells. If successful, the plan expands to other regions, possibly Denver.
MENTIONED IN THIS ARTICLE
Ridley Park
UPI
Postal Service
Emerson Smith
Smith
Logue held without bond after bank robbery arrest
Oklahoma inmate Maurice H. Logue, 27, arraigned on grand theft in Yankton, held without bond. He was found with 2200 of the 2000 stolen from the First National Bank of Kearney during last Friday’s robbery. Logue faces multiple armed robbery charges in York Nebraska and escaped custody earlier from Polk County jail.
MENTIONED IN THIS ARTICLE
Logue
Yankton
UPI
Oklahoma
Nebraska
Mary Dell Cody
Maurice H. Logue
Aurora
Neb
First National Bank of
Polk County
Osceola
Kearney
Flashlight and Lantern Listings with Wireless Fixture
Classified brief lists items including a Gen purpose flashlight and a Nite Owl lantern along with a wireless light fixture and a 5 cell searchlight RE FREE. The compact ad emphasizes utility gear and free offers in a shopping column.
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Joyce Whitman
Ed Asner
Lou Grant
Minneapolis
Los Angeles
Medical Center
Danger Man
Patrick McGoohan
General Hospital
Thuensville
Wis
Book Emporium
Doubleday and Co
Alex Haley
Doubleday
Wingert
Equitable
Filic
Sportsman Flashlight
Steele
Dt Fluorescent
25Th Ave
W. Main
Albion
Toles