Publicizing Symphony Music as Enjoyable Experience
At the Ameri can Symphony Orchestra League convention Carl Haverlin of Broadcast Music, Inc. urged marketing symphonies for pleasure rather than culture, noting mass-air promotion and three minutes of commentary with 37 minutes of music boosted audiences. He warned against overstatement and pushed contemporary concert programming to attract broader crowds.
MENTIONED IN THIS ARTICLE
American Symphony Orchestra League
Lions City
Iowa
Carl Haverlin
Broadcast Music, Inc
Haverlin
Eisenhower Plays Golf At Gettysburg In Heat
President Eisenhower golfed 18 holes at Gettysburg Country Club with George Allen and Brig. Gen. Arthur Nevins, using electric carts as a near 99 degree heat wave boiled. They finished by 11 45 a m with Ike in blue golfing attire, while Mrs. Eisenhower rested at the farm.
MENTIONED IN THIS ARTICLE
Gettysburg
Eisenhower
Gettysburg Country Club
George Allen
Arthur §. Nevins
Jesuit Priests Describe Four Years of Red China Imprisonment
Two American Jesuit priests, Fathers Charles McCarthy and J C A Houle, arrived in Hong Kong from Shanghai detailing four years in Communist prisons. McCarthy said his trial was unjust and denied the charges of ideological sabotage, while Houle spoke of a spinal ailment worsened by confinement and a constant, overnight interrogation regime. Cells were bare with slop pails and food deteriorated to a “garbage diet.”
MENTIONED IN THIS ARTICLE
Hong Kong
INS
Red China
Charles McCarthy
San Francisco
J.C.A. Houle
Glendale
Calif
Shanghai
Father McCarthy
Father Houle
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the Hague
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Patterson Bell & Crane
Aia
BY Bayard F.ennis
Havertin
Beethoven
Bach
Mozart
Shakespeare
Homer
Ben Johnson
Lincoln
Sandburg
St. John
Copland
Piston
Britten
Bernstein
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USDA
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Constantine Karamanlis
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New Delhi
Soviet Union
Wards
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Rael Uh
Hall’s Hearing Aid
Wellean-O'thea Jewelry
Huntington” Cocke Jewelry
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Hal's Hearing Aid Center
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St. Allens
Miller
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Clendenia