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Newspaper
Chanute Tribune
Location
Chanute, Kansas, United States of America
Date
Sep 23, 1958
Page
9
Chanute stores unveil fall merchandise for men women and children along with home furnishings and appliances. The ad invites customers to browse newly arrived seasonal items and highlights outstanding buys for the new season.
Bulky knitwear dominates the season with heavy cardigans and pullovers in navy and natural wool. Lightweight options remain, including low-button cardigans and V-openings for class wear. Fringes and bold trims appear on sweaters, jackets, and vests while matching color schemes gird the wardrobe.
Fall fashion embraces greens from grass to leaf and moss across fabrics and styles. Designers mix landscape hues with orange blue and brown for fresh looks all season, while notes on color pairing accompany a brief aside about saute usage in American recipes.
As fashion shifts, three basic forms shape the new look: the trapezoid silhouette with narrow shoulders and wide hem, the empire inspired chemise relaxed by detailing, and curved jackets and blousons driving fullness into slim skirts. Designers emphasize varied versions across coats suits and dresses with rib bon sashes and bias trimming.
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