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Newspaper
Cedar Rapids Gazette
Location
Cedar Rapids, Iowa, United States of America
Date
Jun 17, 1985
Page
7
Producers drive film creation while distributors promote and distribute, and exhibitors run theaters. The text notes peak activity in summer, Christmas, and major holidays like Easter and Thanksgiving with many new releases aimed at audiences with more free time.
Distributors connect producers to exhibitors and plan ads for movies. They contact theater owners, help fund ads sometimes costing as much as the film, may print films, and often deliver and pickup films at night. Most new movies begin on Fridays.
Exhibitors own and manage theaters selecting films and negotiating with distributors. They attend previews, bid on pictures, and guarantee payments based on ticket sales. They run movies for set weeks, may switch if a film bombs, and can extend play for hits.
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