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Newspaper
Cedar Rapids Gazette
Location
Cedar Rapids, Iowa, United States of America
Date
Dec 02, 1934
Page
11
The 1934 surge in electrical home devices has boosted sales to roughly double 1933 levels. Electric irons refrigerators and vacuum cleaners have become common in homes, with clocks radios and improved lighting driving ongoing demand for modernization and affordable gifts this Christmas season.
The article promotes electric Christmas tree lights as safer than candles and describes two main types series and multiple. It notes series lights cost less but all go out if one bulb fails, while multiple-type lights keep others burning when one bulb dies. Dealers offer a wide variety at various prices and suggest replacing worn wiring with new sets this year.
A period article presents festive Christmas dishes and decorative ideas such as fruit cakes, grape salads, and English cookies. It lists recipes for inexpensive fruit cake, plum pudding, and refrigerator pudding, plus methods to craft edible table decorations. It also notes synchronous motor clocks aligning with a master town clock and widespread availability of electric clocks in modern designs.
The synchronous electric clock has transformed home time keeping as signals from the Navy Observatory regulate its operation. The article describes how precise timing signals coordinate clock mechanisms across households and industries.
An article describes how lighting details shape home decor from ship lantern reproductions to inverted Grecian urn fixtures with crystal pendants. It ties design trends to atmosphere while noting a final, abrupt line about white tailed deer feeding on fish.
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