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Newspaper
Cedar Rapids Gazette
Location
Cedar Rapids, Iowa, United States of America
Date
Aug 01, 1988
Page
19
Consumer trends show sniff tests in supermarkets as marketers push scented packaging. Procter & Gamble tests a scratch and sniff sticker for Gain detergent, using a sun dried scent to entice shoppers to sniff products.
Prices on electronics including VCRs and microwaves may go up this year as the Japanese yen strengthens. SELF magazine notes the trend, urging shoppers to consider Korean brands for bargains amid the currency shift.
A nationwide study by the U.S. Office of Consumer Affairs finds 25 percent of purchases generate a legitimate gripe, yet about 70 percent of those with issues do not complain. Problems recur in 37 percent of car purchases, 65 percent of groceries, and 39 to 44 percent of appliance and auto repairs, with 20 percent paying erroneous utility bills and discarding defective cordless phones.
A Gallup Organization survey for the Electronic Industries Association shows telephone answering devices are the most used product in an average week. More than 1000 households were polled, and owners used answering devices about 36 hours per week on average.
A health magazine study identifies seasonal energy syndrome SES as an organic mood disorder affecting some people in winter and others in summer. SES symptoms include lethargy overeating and oversleeping in winter and anxiety agitation and insomnia in summer. Seizure-control drugs used for epilepsy show therapeutic promise.
A MRCA Information Services survey found Americans consume about 80 billion snacks in 1986. Beverages account for 36 percent of snacking, sweets 30 percent, and healthy snacks 16 percent, with adults over 55 most likely to choose them. Singles aged 18 to 24 snack least, while 3 to 4 person households snack most.
Gillette Safety Razor Division reports a man’s beard grows about 5144 inches annually and covers roughly a third of a square foot with around 15 500 hairs. The firm notes 58 million men shave with blades, about 74 percent of the male shaving population.
Marble maintenance guides a household approach to preserve stone's glow. Wipe with warm water and mild detergent, avoid car or furniture wax, use marble safe products for waxing, and polish with appropriate powder or sealers. For stains apply a poultice with paper towel and a sealing cover for 48 hours.
New Yorker turned Hollywood based market strategist Stan Weinstein credits his success to making his own luck after warning subscribers to exit stocks before October’s crash. His newsletter now thrives with 12,000 subscribers at 275 dollars a year as he tours the lecture circuit and promotes his book Secrets for Profiting in Bull and Bear Markets.
Parsons Technology at 375 Collins Road NE expands offerings with a new word processing program named Quite Write priced at 29 dollars. The firm, led by Bob Parsons, already markets MoneyCounts, a money management program now used on over 40,000 IBM compatible computers in the United States and abroad, prompting a relocation from smaller quarters at 373 Collins Road NE.
The value of checks cleared through the Cedar Rapids bank clearing house fell 11.7 percent from June and 8.2 percent from July of last year. For the year to date the total is 5.8 percent lower than the same period last year.
Frosts in Brazil’s southern coffee belt may trim next year’s harvest from an expected 40 million bags to about 39 million, according to government agronomists. The damage level is not yet known, but officials say it is unlikely to be heavy. Brazil remains the world’s largest coffee grower and exporter with the United States as its main market.
The Cedar Rapids Executives Association gathers for a 7 a.m. breakfast at Bever Pavilion with Syd Cook addressing the group. The day’s wide schedule covers June construction spending, drought impacts on barge towing, auto sales, and labor talks.
Tokyo AP reports Japan's four wheeled car exports dropped 5.1 percent in the first six months year on year. The JAMA cites yen appreciation and U S production growth as causes. Exports to the United States fell 17.56 percent to 1.3 million. EEC shipments totaled 721,459. Southeast and Northeast Asia dropped to 219,954.
A study by the Congressional Economic Leadership Institute finds foreign investment in the United States has jumped over 215 percent since 1980 while U.S. investment abroad grew far slower. It projects continued acceleration with foreign buyouts possibly reaching 20 percent of all U.S. acquisitions in 1988.
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