Baalbek Ruins in Syria Show Ancient splendor and Trade
German archaeologists have cleared debris at Baalbek the ancient sun temple complex in Coela Syria known as Heliopolis. The Acropolis hosts vast substructures and giant stones, with temples to the Sun Jupiter and Bacchus remaining in fragmentary form. The site, once a grand city, was sacked by Arabs Tamerlane and Timur and suffered earthquakes and neglect.
MENTIONED IN THIS ARTICLE
Baalbek
Syria
Berlin
Coela-Syria
Baal
Heliopolis
Buka’s
Antilibanon
Damascus
Acropolis
Antoninus
Jupiter
Bacchus
Trajan
Antoninus Pius
Solomon
Apollo
Zeus
Constantine
Timur
How Many Ways Things Happen in Everyday Life
A compilation of simple counting puzzles and quips. It notes that eight bells yield 40320 changes, ten horses in a race yield 720 ways for top three and 3 627 800 for all, while committees and seating arrangements provide other large counts. It ends with jokes and a joke about Diggs stealing newspapers.
MENTIONED IN THIS ARTICLE
London
A Hint to Our Ministers Sends Sleepers Awake
A Havana newspaper reprints a humorous letter from an up country contributor praising a Cuban minister. The writer notes many congregants sleep during sermons, recalls old English wardens smoking pipes yet staying attentive, and cites Keble’s Hymn Son of my soul as suddenly effective, hinting that the hymn cured weariness in one Sunday morning.
MENTIONED IN THIS ARTICLE
Cuban News of
Havana
England
Kebles
N. A
Advertising Talks and the Art of Persuasion
The article argues advertising is a disciplined craft, not mere art, requiring persistent, honest effort. It stresses warm customer engagement, trained staff, and careful store conditions as key to converting attention into sales, noting poor staff and sloppy campaigns undermine even strong ads. It warns against overreliance on flashy headlines and urges constructive criticism, suggestion boxes, and staff training to sustain results.
MENTIONED IN THIS ARTICLE
New Orleans
Sheriff Sale Ad Sparks Local Tale
A town man who refused ads finally places one for a sheriff sale, prompting a tale of change. The entry links a small type notice to the moment the advertisement appears, with regional humor and references to local speech and culture.
MENTIONED IN THIS ARTICLE
Sheriffs Sale
Brandon
Tex
How He Sold the Shovels
In a small Indiana town a merchant used a contractor's favor to test his overstock of shovels. The contractor, impressed by the new shovels, bought the old stock and ordered more, proving that ingenuity can move even hopeless stock.
MENTIONED IN THIS ARTICLE
Indiana
Jim
Advertising pays by timely display and clear offers
The piece argues advertising value through up to date display and strong goods. It cites John Graham Brooks on teaching ad writing and relays anecdotes from a bachelor misled by no ads and J H Edwards of Sedan Kansas who credits his success to consistent local newspaper advertising and good pricing.
MENTIONED IN THIS ARTICLE
John Graham Brooks
Chicago University
Sedan
Kan
J. H. Edwards
Edwards
Advertising and the Truth in War of Words
A historical reflection notes that advertising once carried the truth but later imagination and eloquence overshadowed it for a time, shaping how messages competed with factual accuracy. The piece contrasts persuasion with sincerity and implies a shift in public discourse due to rhetorical craft.
Ads From Old Papers Caricature Wit and Odd Requests
A collection of humorous ads from past newspapers includes a bulldog sale that eats anything and loves children a request for a boy to stand partly behind a counter a widow seeking two sons a room of airy size a furrier offering gowns from ladies own skins and an umbrella lost near Highgate Archway The line about a carload of bricks coming in for a walk through the park adds to the whimsical tone and reflects era slang and quirks
MENTIONED IN THIS ARTICLE
A&a
Highgate Archway
Jones
Bricka
Truthful Advertising Rule Emphasized as Most Convincing
A historical note argues that the best way to win readers is plain speaking and truth. It asserts that ads succeed more when they reflect honest claims and match public reading preferences. The text contrasts truthful messaging with exaggeration, claiming honesty yields lasting trust.
MENTIONED IN THIS ARTICLE
Ian
Ing
Lydia E Pinkham Vegetable Compound Ad
An Alabama reader testimonial praises Lydia E Pinkham's Vegetable Compound for relief during the Change of Life with backache and stomach fullness. The ad extols the root and herb medicine as safe and dependable for female ills and invites letters for confidential guidance.
MENTIONED IN THIS ARTICLE
Munford
Lydia E. Pinkham
F. P. MunLenpors
Alabama
Lynn
Mass
Lydia E.pinkham
Lydia E.pinkham Medicine Co
If He Were a Relative
An official recalls a luncheon stroll as a funeral cortege passes on Pennsylvan ia Avenue. A riderless horse and flag draped coffin prompt a curious old man to ask if the dead soldier meant anything to him, revealing a moment of shared respect and reflection.
MENTIONED IN THIS ARTICLE
Washington
Pennsylvania Avenue
Darky
Diplomatic Team and the 15 Rupees Umpire Trick
A clergyman from England introduces cricket in an Indian district hoping to build manliness. A match with a neighboring school follows and the team, after receiving 15 rupees to spend on gear, spends it on the umpire. They win the game.
MENTIONED IN THIS ARTICLE
India
England
Food Screen for Flyproof Leftovers
A husband built a simple food screen from pine, using a hole saw to cut two half circles of fourteen by sixteen inches, joined with quarter round trim and a handle. The frame supports three or four dishes, enabling flyproof cooling and storage as described by the Exchange.
More Than Ever Increased Capacity for Mental Labor
An Illinois woman reports improved mental and physical function after switching from coffee to Postum. She describes steadier nerves, better digestion, reduced despondency, and greater endurance for heavy mental work, noting she can now perform demanding tasks with less fatigue. Postum Co, Battle Creek, Michigan, promotes Instant Postum and regular Postum with a claim of enhanced vitality.
MENTIONED IN THIS ARTICLE
Delav
Postum
Postum Co
Battle Creek
Mich
Wellville
Postuin
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Collitans
Skimmers
Washington Star
Clarice
Gaby
Pennsylvania
Tige
Wigg
Diggs
Max Barnett
Florida Times-Union
Bocker
Kansas