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THE WORLD Leads in Gains in Greater New York News Ads
Gains in the first ten months of the year place THE WORLD on top with a total increase of 2,269,464 lines over last year and an excess over its nearest competitor of 116,883 lines. The World’s cumulative line is 14,251,672, up 19 percent, about half from Display Advertising. It accounts for 44.5 percent of all gains by the seven morning and Sunday papers and 30.9 percent of the fourteen city papers' gains amid fierce competition.
MENTIONED IN THIS ARTICLE
Major Joseph. Caccavajo
New York
World Group
Morning World
Sunday World
Evening World
The
World Gravure the World Magazine
Greater New York
America