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Newspaper
Bluefield Daily Telegraph
Location
Bluefield, West Virginia, United States of America
Date
Aug 08, 1933
Page
10
A retrospective note on how daily newspapers shape tomorrow's living, urging close reading as conditions rapidly change under the President's program and public reaction grows. The piece emphasizes the vital role of press coverage in guiding public understanding.
The text touts newspaper ads as a powerful market tool. It claims $450,000,000 in yearly ad spending and that adults devote 42 percent of reading time to newspapers, urging aggressive, consistent promotion to reach a strong audience.
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