The lift ticket and the new ski industry gold
A narrator drives through Vermont toward Okemo and Killington lifts, marveling at traffic for ski season. He frets over ten dollar lift tickets, gear costs, and the hidden profits in ski equipment, maintenance, and night lighting as he reflects on the winter resort economy.
MENTIONED IN THIS ARTICLE
Magic Mountain
Londonderry
Okemo
New York
New Jersey
Connecticut
Vermont
Peru
Killingtons
Bahamas
Big Bromley
Brodie
Flat landers invade ski racing camps and rise to success
Spring training camps become essential for aspiring racers as flat-landers increasingly win national races. The article notes a trend toward summer and winter camps, sponsored by manufacturers like Spalding, providing coaching, equipment guidance, and year round training to push nontraditional ski regions onto the competitive circuit.
MENTIONED IN THIS ARTICLE
Rutland
Aspen
Colo
Pinkham Notch
N.H
Stowe
Steamboat Springs
Verne Goodwin
Pittsfield
Mass
Chuck Ferris
Houghton
Mich
Montana
Switzerland
United States Eastern Amateur Ski Association
Spalding Ski Products
Spalding
The Big Sell Skiing satire on selling in snow country
Hal March lampoons the ski industry in a sprawling piece on selling as a sport. He imagines long lift lines, pricey tickets, and après sale culture, portraying the retail glare of Thanksgiving openings and winter hype as the season’s true game.
MENTIONED IN THIS ARTICLE
Hal March
March
Manchester
Hal
Chuck Shafer
Westchester
Colonel Saunder
Warren Miller
Herb Alpert
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By Chuck Shafer
Torrington
New England
Righetts
Sound Systems & Talent
FIS
Wassick
Coats
Soleto
Virgin Wool
Adams Clothes Shop