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Newspaper
Atlanta Constitution
Location
Atlanta, Georgia, United States of America
Date
Nov 08, 1924
Page
5
Rich's fashion page reports daily arrivals in fabrics and general interest items for families. Trained writers visit the store each day to detail new merchandise and ongoing special sales in straightforward language.
Last day to witness the One Hour Dress in a public demonstration. Miss Kemp of the Woman's Institute of Scranton, Pa., will sew the dress in one hour for shoppers. Hundreds have watched and learned, and the store invites all to view the live model and consider buying materials for the project.
How these good looking hose add to the popularity of shorter skirts. They are of fine grade pure silk ordinarily found only in high priced stockings. They are sheerer than service stockings yet not so filmy as chiffon. They come in seven shades nude beige fawn cinnamon Russian calf light grey and medium grey. Full fashioned Lisle topped Reg. 1 50.
Scarfs to wear at the game of thrills as bleachers fill with fans. Rich's offers smart fiber silk scarfs in Georgia Tech white and gold Georgia University red and black Commercial High red and white and Oglethorpe black and gold.
Imported and hand made beaded bags are advertised for $2.95 each. The copy touts silk lining and varied floral and conventional designs to complement fall costumes, urging women to purchase for gifts at Rich's street floor.
Soft suede finished gauntlets in five new styles appeal to shoppers with flared cuffs embroidered turnover cuffs cut work cuffs and fashionable colors. Grace Gauntlets come in smart colors at set prices. Newest season styles available now.
Givers of appreciated gifts will welcome this presentation today. Boxed stationery in pink blue grey white lavender buff green with gold checkered edge. Rich's Ruff Edge paper 24 sheets and 24 envelopes, usually selling for $4, sold on the street floor.
Rich's on street floor features bathrobes priced at 3.33, a saving from the usual five dollars. Round necked with cord girdle in blue, brown, and grey, available in large, medium, and small sizes. See them today for wear or gift purposes.
Today only rich sale items entice thrifty shoppers with no COD orders. Satinette yardage 33¢ for petti coats and draperies, bleach cream 63¢, Coty perfumes and waters discounted, girls dresses 2.98, all in Rich's second and third floor sections. Limited quantities. hurry.
One day only discounts on kid gauntlets blouses veiling stockings suits and curtains at Rich's. Kid gauntlets and overblouses from 3 to 9 dollars, veiling 15 cents per yard, silk stockings and union suits under a dollar, beaded panels 1.59, Marquisettes 19 cents, and Hartmann trunks at 39.95. Limited sizes and floor locations noted.
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