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Newspaper
Athens Weekly Banner
Location
Athens, Georgia, United States of America
Date
Sep 11, 1914
Page
3
Daily arrivals bring new fall styles in coats dresses millinery and silks. Buyers secured goods before price increases and offer affordable values from 12 50 to 75 00. Wooltex suits boast pure wool and two year wear guarantee with wide selection for the season.
Davison-Nicholson Co presents refined millinery with distinctive style and artist flair. The shop promises growing demand and affordability, offering ready trimmed hats for the coming season priced from five to twelve fifty.
An ad proclaims money saving in buying school dresses for girls. It notes city schools reopen September 16 and promotes a broad stock of ready made children's dresses in ginghams chambray ripple cloth and plaids with fast colors. Prices range 59c to 1.75 and offer easy no-button no trouble purchases.
Butterick Fashion Sheet showcases multiple redingote designs in October issue. Pattern Department offers a free copy to readers.
An ad extols Wayne Knit hose as the best on earth with improvements to extend wear. It warns against six month guaranteed hoses and urges buyers to choose hose that fit well look good and deliver service. The ad claims Wayne Knit with six pairs will wear as long as any guaranteed hose and cites customer testimonials and prices from 25c to 2.50 per pair.
An early fall fabric buy offers Burton's plaid cloth at 40 cents a yard, with value pricing of 25 cents per yard for the same material. The ad highlights suitable dresses and emphasizes affordable material for sewing projects.
A silk house advertises its fall collection with satin Nouvelle in plumb black and navy at 2.00 per yard. New fall poplin shades include plumb nigger brown and Russian green at 1.25 per yard. Messaline in popular shades 85c. Roman stripes in poplin crepes and satins 85c and up.
Our wash goods department expands with fall stock including novelty corded ratine 27 in wide at 18c, black and white novelty checks 27 in at 15c, Renfrew Kittie Crepes in Scotch plaids 27 in at 19c, satin striped crepes 27 in at 19c, and kimono crepes priced 25c per yard.
House furnishings catalog advertises rugs carpets draperies scrims and custom shades. Also promotes a Davisom Nicholson vacuum sweeper demo service at home claiming strong suction dirt removal on carpets and carpets and guaranteed performance at $7.50.
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