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Newspaper
Athens Weekly Banner
Location
Athens, Georgia, United States of America
Date
Oct 25, 1912
Page
3
In Athens a new Fall line showcases Paris styles including Charmeuse, Latin, Serge and Evening Gowns. The display highlights a smart array of women’s wear with prices from 15.00 to 35.00.
Norfolk shop offers sweaters in red navy gray tan brown black and white. Stock includes multiple coat style options with prices starting at $1.00 and rising to higher values as available in the city.
A crew offers over 350 aviation caps in white red navy tan brown and mixed color schemes. Caps are made of wool and priced at one dollar each.
The department reports season sales surpassing all former records. They cite the largest line of stylish millinery in Athens, consistent right prices, and expert milliners and sales ladies driving the surge.
The ad touts fashionable suits from 15 to 22 and a half dollars, claiming higher quality elsewhere. It promises latest styles, five star tailoring, guaranteed linings, and value well above rival prices. It urges shoppers to view the new weaves and shades.
Elegant Wooltex suits offered in a wide range of shades and styles. Come in and try on these Wooltex models, promising style, workmanship and value that will satisfy buyers.
The article praises new coats for their striking beauty and fine workmanship. It asserts the coats are high quality, with world-class material, and notes that all new styles are shown at prices within reach of all.
Shopping list highlights Monday bargains in fabrics and dress goods. Foulards 89c yard, Charmeuse Crepe 1.50 yard 1.00 grade, Messaline 0.85 yard, 42 inch Charmeuse 2.25 yard, Crepe de Chine 0.59 yard.
New shipment lists eye mixtures for dresses and a complete serge stock in all weights. Prices begin around 59 cents a yard with 80 inch serpentine drapes at 20 cents. All wool eiderdowns in colors. various linens and white goods on sale. Damask table remnants, linen sheeting, napkins, and towels available with multiple price points from 5 cents to 2 dollars.
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