Advertising Leaders Named in March 6 1968 Listing
M W McDargh serves as Advertising Director and Charles W Reamer is Managing Editor in the March 6 1968 newspaper issue.
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Newspaper
Athens Messenger
Location
Athens, Ohio, United States of America
Date
Mar 06, 1968
Page
4
M W McDargh serves as Advertising Director and Charles W Reamer is Managing Editor in the March 6 1968 newspaper issue.
The National Council on Alcoholism estimates more than five workers per hundred are alcoholics, costing industry four billion dollars yearly in absenteeism accidents and lost performance. Aimed at reduction, the National Industrial Conference Board with a $40,000 grant updates a decade-old study to guide business plans. Efforts involve labor management in handling hard-drinking workers, with identification via performance issues, while firms resist diagnosing or treating. Early medical intervention can help.
Prime Minister Lester Pearson plans retirement citing age and his Liberal Party meets in Ottawa on April 4 to choose a successor. Eleven candidates enter, notably Pierre Elliott Trudeau, a bilingual Justice Minister. Trudeau, 46, bachelor, known for informal dress and sharp wit, is compared to Roosevelt and Kennedy.
The piece argues for upgrading the federal mass transit agency to the Urban Mass Transportation Administration within a new Department of Transportation. It notes HUD would still plan for growth urban areas, calls this duplication waste, and cites a $200 million budget aim to relieve congestion in metropolitan centers. It criticizes bureaucratic confusion and urges efficient, single‑roof planning.
Rep W R Poage notes farm prices have fallen 10 percent in 20 years while wages and dividends soar. He cites corn at about $1 a bushel and wheat at $1.87, arguing housewives face higher food costs paid mostly to processors, not farmers, and that farmer share must rise.
Gov Romney's withdrawal followed a poll showing Nixon leading Romney seven to one. The piece notes Nixon sought to inflate primary trials, Rockefeller's noncandidacy, and how polls across Iowa Connecticut South Dakota and Minnesota shape Rockefeller and Nixon standings and Johnson's prospects in 1960s party dynamics.
The piece criticizes defense spending and accuses the Navy of wasteful public funding, focusing on the Sugar Grove Big Dish project and subsequent expenditures. Rep H R Gross accuses the Navy of pouring money after bad, highlighting $64 million already spent on the failed dish and related Cheltenham operations near Andrews AFB.
A retrospective notes 25 years since Oscar wins for James Cagney and Greer Garson, recalls the Athens blackout and defense corps, and traces the costly Cheltenham to Sugar Grove receiver relocation plan. It details official reviews, mounting costs, and growing taxpayer criticism leading to a projected 16 million wasted by 1973.
HAL BOYLE pokes fun at how status symbols shape self image. The piece jabs top executives with gold gifts, private clubs, honorary degrees, and chauffeured parking as markers of success. It satirizes vanity and social climbing through exaggerated scenarios.
The review praises Captain Eddie Rickenbacker as a symbol of national pride and achievement. The book chronicles his life from the rise of the automobile and airplane to two world wars and the jet era, emphasizing confidence in self and country and a timely message about purpose.
The Athens Messenger notes daily publication except Saturdays and delivery options. It lists Associated Press membership and per copy prices for daily and Sunday editions, both by carrier and mail, with rates for Ohio, West Virginia, and nationwide mail. Address: The Messenger Publishing Co, 43 W Union St, Athens, Ohio 45701.
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