12 Sep 1915
Page 1
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Newspaper
Athens Banner
Location
Athens, Georgia, United States of America
Date
Sep 12, 1915
Page
1
Our shelves are laden with choicest new and tempting fall goods. Ready in our silk department, stocks replenished with season's best offerings. We announce coat suits, dresses and millinery, models and styles to please the fastidious as well as sedate.
The article promotes a broad range of dresses suitable for every occasion including street wear, afternoon and evening wear. It highlights new silks and novel weaves, combinations of silk and woolens, plaids and stripes, with affordable pricing and frequent new models.
Michael's Millinery highlights its pride department with an efficient team of milliners and buyers who fit becoming hats. The store claims no unbecoming hats, offering the best styles from world designers and many advanced models.
Our window displays show average styles rather than the finest outfits. We exclude ultra fashionable garments from public viewing and invite you to inspect suits that are "just different." We offer popular priced options and a complete line of fashionable coat suits from 12 50 to 100.00.
The store announces arrival of new silks as part of its ongoing effort to offer the most complete line in a city of this size. It notes plans to expand stock further and emphasizes its selection of proven leaders with many plait and stripe patterns returning to favor.
The advance guard of the usually pretty shirt waists has arrived speaking well of what is to follow. Fall waists with turnover collars are stunning in latest fabrics and modes. Solid colors with contrast piping plaid silks lace and chiffon offer a wide range for early choosing.
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