21 Oct 1917
Page 1
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Newspaper
Athens Banner
Location
Athens, Georgia, United States of America
Date
Oct 21, 1917
Page
1
Designers prepare outfits and accessories for the Second Liberty Bond Drive with a focus on style and patriotic messaging. Officials urge coordinated appearance and public events as communities rally behind the drive.
A feature on a large waist department presentation highlights Georgette and Crepe de Chine blouses. Many styles are shown with hemstitched, contrasting trimmings at prices from 3.98 to 5.75 and higher.
The place touts a wide fur collection including Black Fox shawls Taupe fox and imit ations plus melon shaped muffs and a Japanese mink stole. After 36 years in the community Michael's pledges durable stylish furs and urges early purchase for longer service. The store touts a new complete line for children juniors and misses and promises personalized service.
The suit department showcases a full entertainment of stylish coats with colors like olive, mulberry, and navy. Materials include serge, velour, and tricotine with plain tailored and semi-flaring lines. Special line of Prica suits priced at 16 to 25 dollars plus many exclusive models reaching higher prices. Early visit urged for a royally enjoyable experience.
Readily available winter underwear urged before cold weather hits. Consumers are warned not to wait and risk missing sizes as prices range from 60c to $3.56 for cotton and wool thermals. Local merchants push value on sturdy garments suitable for harsh conditions.
Outing kimonos for children in blue and pink, sizes from 1 year up, offered at a deep cut. Last season they sold for $1.25. current year prices rise but remain a bargain per item.
A catalog of nearly 200 neck fixings offers options to suit dresses, blouses, or suits. It highlights collars and cuffs for changing last season styles, with satin and filet lace accents. High collars are favored, priced from 25 cents to 3 dollars and 50 cents.
A Northern retailer highlights a new shipment of floor lamps arriving after ten weeks. Shoppers need not wait for holidays to choose, as stock is limited and delivery can be arranged later. Customer preference leans to Heetrofibres and Japanese style metal lamps for varied decor.
A fashion showcase features fall and winter dresses in Jersey Serge Georgette Charmeuse Satin Crepe Meteor Gegraette and Taffeta. Dress department displays a vast array with prices 16.00 18.75 20.00 and 26.00 and a first showing planned for Monday.
A fashion feature praises coats with lengths from 40 to 45 inches and belted or flare models. It notes natural waistlines, versatile collars, fur trimmings on collars and cuffs, velvets, buttons, large pockets, and a sweep that allows a flat or convertible collar. Prices range from 10 to 32.50 with exclusive high priced designs available.
The store highlights a large line of hats priced at 3.98 5.00 6.50 and 7.50 with stylish models and materials. It emphasizes new arrivals daily including imported pattern hats and designer copies from New York buyers. The notice invites readers to shop for hats becoming to them and promises continual fresh stock.
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