30 May 1915
Page 1
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Newspaper
Athens Banner
Location
Athens, Georgia, United States of America
Date
May 30, 1915
Page
1
Michael's Store markets as the modern solution for wedding needs during a week of preparations for the June Bride and attendants. The advert emphasizes readiness and convenience for couples planning ahead.
Palm Beach Suits on skirts attract customers with jaunty season styles. Short coats and flare skirts with pockets create a cool, neat look. Made of washable material, the outfits stay bright and fresh. Special showing this week features several new models.
Visit our dress trimming section to see wide lace flouncing with narrow edges and bands in silver and silk. Chenille embroidery adds a colored effect creating a fresh idea, popular with shoppers. Narrow faces in matching sets simplify choosing coordinating trims.
A local shop proclaims an extensive display of white goods including White Flaxon Sheretes Lengerie Nainsooks Batistes Paris Lawns Organdie Seed Voiles Crepes Tipperary Cloth Wash Gabardines Ratine and other fabrics. Suits dresses skirts and underwear can be made from these plain and fancy fabrics.
We offer thirty five patterns of embroidered handkerchiefs in white and colors. Normally selling for 25 to 35 cents, you can choose any from the lot at a special price. Don’t confuse these with ordinary 15 cent handkerchiefs. the difference is clear.
Your Dollars Never Had Buying Power In Our Wonder Millinery Sales HALF PRICE. Our stock of millinery is known for selection and value, drawing crowds to the unrestricted array of colored trimmed hats at HALF PRICE.
A city retailer showcases an extensive range of evening dresses for little girls regular and large sizes plus dancing frocks. Styles include pleats, high and medium waists, trimmed with lace and embroidery in satin tafetta nets and laces in many colors. Prices start at $7.50.
A fresh shipment of middy blouses from Bob Evans arrives. White fabric with red or navy trim, made of sturdy jeans and colorfast. Styles include plain staple and lace front and side. Priced at one dollar each.
Our silk stock has replenished with many new goods. For weddings and events prepare with a wide line. 40 inch crepe de chine offered at 1.50 yard in about twenty shades, not the thin crepes. Satins in all colors and Pussy Mellow Taffeta boast finish and durability available here.
The store promotes a mid summer sale with racks of dresses offered at popular prices far below their value. It emphasizes affordable fashion for various occasions and positions the sale as highly exciting in buying circles.
A retailer advertises ten styles of wash and corduroy skirts priced at $1.25, undercutting competitors charging $1.50 to $2.00. The ads claim these $1.25 skirts resemble higher value pieces worth $10 or more and promise superb quality and fitting assistance.
A summer corset ad promotes Warner's rust proof corsets that resist water and metal rust and keep their shape. The fabrics won’t stretch or tear and the product is described as durable, comfortable, fashionable, and guaranteed with value in every pair.
Bargain sale offers 25 white washable pillow covers with tinted filet bands and crocheted edge. Value 50 cents each, offered at 25 cents apiece.
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