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Newspaper
Athens Banner
Location
Athens, Georgia, United States of America
Date
May 21, 1916
Page
22
A 1910s Goodrich advertisement extols integrity as the core for rubber manufacturing. It links "INTEGRITY FIRST" to reliable service, fair dealing, and long-term success, claiming Goodrich’s 47 years of practice yields honest pricing, trust, and measurable savings for consumers.
An advertising summary extols Goodrich Safety-tread Tires for their light weight, springiness, and durability, claiming high pneumatic quality improves car action and mileage. It notes Goodrich produced about one quarter of U S tire output in 1915 amid 267 product lines, and cites truck tire change-overs as proof of superior value.
An advertisement proclaims B F Goodrich Co as the first and largest maker of pneumatic bicycle tires in America. It highlights the Palmer Thread Fabric Tire and promises integrity of construction and “Square-Deal” in treatment of consumers and dealers. It urges visiting local Goodrich dealers for samples of black Barefoot Rubber.
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