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This newspaper page contains 14 articles. Subscribers can read the full text of each article.
Newspaper
Athens Banner
Location
Athens, Georgia, United States of America
Date
Mar 26, 1916
Page
8
The store announces new spring suits from American designers and adapted foreign models. New arrivals feature blue, white, and grey accents with full coats and skirts, pockets, and a wide range for juveniles and misses. Special values offered at 15 20 and 25 dollars.
Advertises a selection of sport coats in shepherd checks striped chinchilla and corduroy patterns. Coats priced from 5 to 20 dollars with emphasis on variety and value for wardrobe indispensability.
A sale presents black and white silk hose for ladies at 59 cents a pair. Made of synthetic silk with a silk all the way body except a hilo top, they compare to 75 cent quality. Limited to black and white, sizes all available, stock scarce.
A new line of shirting silks has arrived featuring full yard width and intricate stripes. The colors and patterns are described as very beautiful for men's and ladies' shirts and waists. Priced at $1.25 per yard.
The theater of fashion touts Other Silks Taffetas and Everybodys Silk fabrics in multiple widths and prices. Crepe de Chine and solid colors in three price points sell 40 inch wide silks from 1.25 to 2.00. Everybodys Silk offers 86 inch width and light colors suited for undergarments foundations and linings at 0.50 yard.
A brief notice urges readers to be cautious with drinking water as spring arrives. It notes Linton’s Spring Water is recommended.
Our millinery department boasts exclusives and style with everyday value. Michael's showcases hats copied from high end lines and offered at 2.00 3.00 and 5.00 while continuing a large stock of fine hats. New models are shown daily this week.
Modish late fashion emphasizes a medium height bust line and close fit. Corsets with new foundation shape enhance waist curve and hip width for flat back silhouettes. American Lady Corsets offer back lace and front lace designs for various figures.
A varied display of spring dresses features taffeta crepe de chine georgette and crepe in many colors incl old rose silver grey navy and twilight blue. Styles include shoulder cape effects full flounce long and medium tanks and options for street wear party events or formal occasions with affordable pricing and fresh stock highlighted.
The article notes securing the agency of Standard Patterns and mentions Standard Patterns and Standard Style. It references on schedule fashion journals and the publication The Designer as official for the Standard Pattern line.
The Designer invites subscribers into homes with monthly fashion features including smart gowns coats and blouses. Fashions Paris and New York contribute ideas for outfits for the entire family with standard patterns that are easy to use economical and guaranteed correct in every detail.
We present a yearly subscription to The Designer along with the Quarterly Style Book and a 16c pattern coupon for 0c. To receive all, call monthly at the Standard Pattern department for your Designer. Offer expires soon.
A new season brings the Merode and Globe knit underwear lines to retailers. The range includes union suits in varied shapes and camisole tops with knee length and scalloped bottoms, priced from 50 cents to 1.25 dollars. The supplier touts a splendid assortment of styles for the season.
The article notes a shift to new neckwear for spring with affordable options from 25c to 3.50. Cape effects appear in Georgette Crepe Organite Lace and other materials with collars cuffs chimessettes and high back collars in white or painted color combinations.
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