Glorious Springtime Styles At Michaels Store
Glorious spring fashions fill Michael's with coats suits dresses and millinery. New shirtwaists in Georgette Crepe and Crepe de Chine in white and colors highlight quality and style.
24 Feb 1918
Page 1
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Newspaper
Athens Banner
Location
Athens, Georgia, United States of America
Date
Feb 24, 1918
Page
1
Glorious spring fashions fill Michael's with coats suits dresses and millinery. New shirtwaists in Georgette Crepe and Crepe de Chine in white and colors highlight quality and style.
Local retailers advertise Mothers Friend boys wash suits for ages two to six with white and linen colored fabrics. Styles include Loudehite combinations and linen tones. long pants sailor suits are among the latest arrivals. Priced from 1.25 dollars and up.
Michael's 1918 spring exhibit highlights tailored coat suits with shorter lengths and chic details like neat vestees and sleeveless blouses. The collection stresses fashionable yet flattering, with box coats, narrow skirts, versatile mixtures, and solid woolens in serge and gabardine.
A bright spring neckwear selection arrived last week featuring Georgette Crepe plain tucked and embroidered designs, Crepe de Chine silk voiles organdies and Batiste in sheer whites and colors. A new Filet lace collar line is available with prices from 25c to 1.25 and up.
A local department displays the first allotment of Spring Frolaset corsets praised for front lacing and comfort. Models in fresh and white start at $2.00 with personal fittings offered to ensure proper corseting.
Pretty and attractive wash dresses for girls not over 14 summers are featured in the juvenile section. Models copied from older sisters and the latest children’s frocks. Popular wash fabrics, clever construction, and very reasonable prices. New party and evening dresses in better grades are here. To see them means to buy.
Charming models in separate skirts grab attention with pleated foulards and Pussy Willow prints in bright colors. The "Ragh anara" and "Moon Glow" fabrics attract buyers as sport styles with pockets, pleated and shirted effects. A skirt paired with a new blouse offers a stylish outfit.
Small town advices shoppers to purchase Devonshire cloth Monday at 35 cents per yard before it climbs to 45 to 50 cents. The fabric, praised as superior to gingham, is 2 inches wide with good wash colors and suitable for dresses for all ages. Stock up now at 35 cents and avoid higher prices.
Madame Enders, famed London and New York hair designer, will soon close her engagement here and depart for other cities. She has matched hair for many clients, offering switches transformations curls parts and pompadours from a large stock at Michael's with private home or hotel appointments.
Our early showing of Spring hats sets town talking with a line priced from 5.00 to 10.00 and broader ranges from 2.00 to 40.00. Ultra fashion able styles mirror East shops, with new lots daily. return anytime to see fresh selections and join neighbors in wearing new hats.
Ample supply of Olive Drab Khaki and Navy Blue knitting yarns offered in the Art department. Olive Drab 85c per hank Khaki 70c per hank Navy Blue sold by the ounce. Ideal for sweaters mufflers wristlets helmets and other Army and Navy uses.
Daily shipments of pretty dress models arrive for spring. Foulard silks and georgette crepe lead a varied line in soft taffeta satins and contrasting combinations. The store promises stylish, quality dresses for all ages and a striking season display.
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