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Newspaper
Athens Banner
Location
Athens, Georgia, United States of America
Date
Apr 05, 1916
Page
4
The Woman of Today is a Student section features a store display of stylish suits and dresses for local ladies. Choose from many models, then try them on to appreciate Davison Nicholson Co values.
A store announces a new shipment for a Monday sale after weeks of 98c shirtwaist promotions that pleased customers. The collection includes white voiles organdies wash silks crepes and linoflax in striped and flesh tones with floral voiles. Each waist priced at 1.25 to 1.50 in value.
Local advertises 300 white lawn waists in checks stripes and plains at 50 cents each, reduced from 85 cents. Also offers boys wash suits at 65 cents. Limited quantities and styles may vary by store.
Advertises 85c and 1 50 price points for small suits in natural linen color stripes and solids with contrast trimmings. Boys' wash hats priced at 25c and 50c.
A new line of collar and collar and cuff sets brings the season’s latest fashion. Collars priced from 25 cents to 1 dollar, while collar and cuff sets range from 25 cents to 2 dollars.
Remnant sale begins Monday with items gathered from across homes. Remnants are displayed in the center aisle for selection and priced well below their value.
A local ad lists Baseballs at 10c and 19c and Bats at 5c 10c and 25c for boys. The notice emphasizes affordable sports equipment and urges readers to visit the shop.
Retail offer highlights pink batiste undergarments with corset covers from 60c to $1.00 crepe de Chine items at 85c to $1.00 teddy suits in batiste from $1.00 to $1.95 and batiste skirts at $1.00.
A local display features an attractive line of Easter favors and novelties. Table centerpieces show a rabbit hitched to a wagon with candy eggs and lilies among others.
Style notes from the Davison-Nicholson Co Ready-to-Wear highlight exclusive garments not found in ordinary clothing. Top designers showcase suits in Garbadines Poplin Serges and Sheppard checks with trims and varied belt effects. Range fits all sizes with prices from 12.50 to 75.00 and a claim of better stout-fit preparation in Athens.
A selection of sport coats in plaids, solids, and stripes from $7.50 to $25.00. Taffeta coats with flowered linings priced $12.50 to $15.00. Reversible sport coat offers serge on one side and a blue silk coat on reversal, priced at $25.00.
Raven ware offers bowls and vases in many shapes with Little Cavary and Blue Birds perched on edges held by putty. Floating pond lilies ducks and swans decorate water scenes. See the new Ravenware for table ornaments.
Sellers tout a big silk season with new Thistledown silks 40 inches wide at 2.25 a yard for dresses, crepe de chine 40 inches at 1.50, fancy taffetas 36 inches at 1.50, soiree two tone silks at 2.25, crepe de chine in all colors 1.25, and georgette crepe 40 inches at 1.75, plus wash shirting silk at 0.49 and other specials.
The advertisement promotes white lingerie dresses with embroidery and lace for little girls, wash dresses in ginghams chambrays and percales, and sport shirts. It highlights prices from 1 to 2.50 for wash dresses, 65 cent per yard for Silver Bloom material, and 10 cent per yard for fast color ginghams, with 5,000 yards available in plaid and stripe patterns.
Banners tout wonderful display with larger assortments and lower prices from America’s top manufacturers. Silk Poplin dresses in colors at 4.98, regular 7.50 values at 7.50, plus 10.00 values in silk poplin. Also taftas crepe de chine and linen dresses priced from 7.50 to 40.00 and 12.50 to 40.00. House dresses 1.00, children’s school dresses 0.75 to 2.25, organdie and lingerie styles 1.00 to 5.00, all with trim.
Butterick Patterns are recognized worldwide as the leading pattern source for every garment. The slogan Everyone prefers Butterick Patterns highlights their broad availability and trust in accuracy for all sewing projects.
Hand bags priced from 1.00 to 7.50 arrive with new shapes and a small black bag offering a powder side and a change side at 1.25. Window curtains and draperies touted as the largest, best assortment in Athens with net creton combinations and nets in scrims from 10c to 65c per yard. Rugs and fast color mats are also advertised.
The update features black embroidery on white hosiery and colored hose with contrasting embroidery. Details emphasize fashionable contrast and decorative stitch work.
New arrivals include coral and red beads priced from .25 to 1.00 and durable Congoleum Rugs. Rugs offer texture distinct from grass or fabric, resist dirt, and withstand frequent washings. Visit today to learn more about these home improvements.
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