Book Agent Tricked Scottsbluff Readers With Old Atlas
Investigating committee finds new atlas sold as up to date but really a years old stock from Chicago publishers and a Midwest scam. Cram & Company admits handling but says books were misrepresented by an agent. buyers may get a credit toward a genuine atlas if offered.
MENTIONED IN THIS ARTICLE
Atlas
Chamber of Commerce
Star Herald
Nebraska
Stot
Geulewml
Otis
Vhamour of Commerce
Tis
Cram & Company of
Chicago
Insane Asylum
Lincoln
Bayard
Chasine
Longhorn Steers
Ter
Kovinzon
Missouri
Cram & Conpany
Cram
Loyd
Cram & Company
Omaha
Advertising styles for merchants in period ads
The piece compares shotgun and rifle advertising tactics. It argues a broad multi-item ad is noisy, while a focused, well illustrated, single-topic ad is stronger. It notes occasional groupings are useful but cautions against mixing disparate items in one pitch.
MENTIONED IN THIS ARTICLE
Oller Atyle
Tanlac Boosts Man to Seem Twenty Years Younger
A. Bivins of Marion Iowa claims Tanlac restored health after years of stomach trouble and faint spells. He reports six bottles built him up and that he plans to continue taking Tanlac to maintain the gains. Tanlac is sold in Albany Hemingford and Hoffland by local merchants.
MENTIONED IN THIS ARTICLE
Tanlac
A. Bivins
Marion
Iowa
Albance
F. E. Holsten
Hemingford
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Scottsbluff
Curtis Best Flour
Graham Flour
Rock Springs
O'Bannon & Neuswanger
Roya Cook Book
The
Royal Educational Department
Walt
Fda
Ada
Caetabanek Pasen
Cniapenionl
Royal Baking Powder CO
Fulton Street
New York City
Towan
Lowry & Henry
All Alliance
Women’s Club
Alliance
Alliance Women’s Club
Elmer McManis
First State Bank