07 Aug 1958
Page 1
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Newspaper
Akron Register Tribune
Location
Akron, Iowa, United States of America
Date
Aug 07, 1958
Page
1
A Milwaukee advertising executive at the Wisconsin Press Association convention argued readership matters more than circulation in evaluating print media. He claimed readers, not just numbers, determine a paper’s value and urged careful media buying.
The observance of John Lindberg's 90th birthday should read that Mrs. August A. Anderson greeted the guests, not Mrs. August Johnson. Julius B. Schiefen Sr. of Hawarden died last Thursday after a long illness, aged 63, a World War I veteran. surviving are his wife, two daughters, two sons, four brothers and one sister. Also advertised is a fresh supply of typewriter ribbons, adding machine ribbons, and carbon at the Register-Tribune office.
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