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Cell phones join fashion trend in bold colors and accessories
Denise Albert, a Powell fundraiser, says design matters more than features as marketers push sleeker phones in blue and pink with charms, stickers, and designer purses. Industry analysts note 70 to 80 percent profit on accessories and a growing market as phones become personal expression.
MENTIONED IN THIS ARTICLE
Columbus
Ohio
Denise Albert
Alber
Powell
Albert
Neil Strother
NPD ‘Group
USS
Roger Enner
Ovum
Sprint
Dooney & Burke
Chuck Strothman
Tween Brands Inc
New Albany
Tween Brands
Adam Anolik
Wireless Zone
Philadelphia
Philadelphia Eagles
Baby Phat
Swarovski
Anolik
Marcia Murphy
Delaware
Motorola Motorair
Murphy
Bing
Thom Richmond
Disney Mobile
Hollywood
Cali
Nokia
United States
CTIA
Wireless Association
Informa Telecoms &Media Research Group
Avi Greengart
Carent Analysis Inc
Cariers
Motorola Motorazr
Greengart