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Pepsico to Acquire KFC Steering Fast Food Shift
Analysts expect Pepsico to integrate KFC into a broader menu strategy, widening offerings beyond fried chicken. The $850 million deal with RJR Nabisco will expand PepsiCo’s restaurant footprint and drive new service ideas such as seating, drive ups, and possibly home delivery, reshaping competition with McDonald’s and others.
MENTIONED IN THIS ARTICLE
New York
Kentucky Fried Chicken Corp
Pepsico Inc
Pepsico
McDonald’s
Charles Glovsky
Alex. Brown & Sons Inc
Baltimore
Purchase
N.Y
Coca-Cola Co
Pepsi
Emanuel Goldman
Montgomery Securities
San Francisco
Goldman
Glovsky