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Newspaper
Aiken Standard
Location
Aiken, South Carolina, United States of America
Date
Jul 24, 2002
Page
9
Dentist Dr. Harold Katz notes Altoids sparked a mint craze that pushed the breath care market past 1 billion dollars annually. Sales show growth in portable oral care and breath strips, while sprays fade. Katz warns against chronic halitosis and promotes sugar free, sour lozenges to boost saliva and mouth cleansing.
New York researchers led by Turhan Canli of Stony Brook conclude emotion linked memory varies by gender. In tests with provocative images, about 75 percent of women and 60 percent of men correctly recalled highly emotional pictures after three weeks. The study appears in the Proceedings of the National Academy of Sciences.
Information Resources Inc reports Americans spend about 1 billion annually on over the counter oral care products. Top items include Wrigley Extra 44 million, Listerine Breath Strips 897.7 million, Altoids 93.5 million, Trident 89.9 million, Dentyne Ice 75.6 million, Eclipse 69.1 million, Tic Tac 65 million, IceSavers 36.6 million, Breath Savers 93.9 million, Orbit 27.7 million. Sugarless gum leads with 510 million, mints and fresheners 311 million, strips and whiteners 150 million.
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